Senior Field Marketing & ABM Manager
$130k - $150kDealpath
Job Description
Job Description
Senior Field Marketing & ABM Manager
Location: New York, NY
Employment type: Full-time
Classification: Salaried exempt
ABOUT THE ROLE
The world's largest real estate investors run their deals on Dealpath, and we're building the network that connects them. As our Senior Field Marketing & ABM Manager, you will own how we win the most influential firms in institutional real estate. You'll build and scale our account-based marketing program across roughly 2,000 target accounts and create the executive dinners, roundtables, and convenings where senior decision-makers come together. You'll report to the VP of Marketing, work directly with our CEO and sales leadership, and see your work show up in pipeline.
WHAT YOU'LL DO
- Own ABM strategy, account tiering, and coordinated plays across events, executive outreach, paid digital, email, and SDR sequences, built with Sales leadership
- Partner with account executives on strategic account plans, including buying committees, entry points, and the moments that move deals forward
- Own the events portfolio and budget, from industry conferences (ULI, PREA, NAREIT, PERE) to hosted executive dinners, roundtables, and client events
- Set a goal, target list, and follow-up plan for every event before it is booked, then run it end to end
- Create invite-only executive convenings, such as client working groups and industry roundtables, alongside our CEO and leadership team
- Run pre-event invitation and post-event follow-up plays with AEs and SDRs so every target account gets a timely next step
- Report on target-account engagement, meetings, and sourced and influenced pipeline with Marketing Operations, and recommend what to scale or stop
- Travel roughly 20 to 25% of the time for conferences and hosted events
WHAT YOU'LL BRING
- 6+ years of B2B marketing experience, including 3+ years leading ABM and field marketing programs
- Bachelor's degree or equivalent experience
- A track record of ABM programs that created measurable enterprise pipeline
- Comfort hosting senior executives, and a collaborative partnership style with Sales
- Analytical rigor: you set goals before you spend and report in pipeline, not attendance
- Strong organization across many programs at once, and a high-ownership mindset suited to a lean team
- Hands-on experience with Salesforce, Marketo, LinkedIn, and an ABM or attribution platform (such as 6sense, Demandbase, or Dreamdata)
NICE TO HAVE
- Experience marketing SaaS to enterprise or institutional buyers
- Experience in commercial real estate, proptech, or alternative investments
COMPENSATION
The estimated base salary range for this role in New York, NY is $130,000 to $150,000 per year. This role is eligible for variable compensation and to participate in Dealpath's equity plan, subject to plan terms. Your offer will be based on factors such as your experience, qualifications, education, location, and the skills you show in our interview process.
THE PERKS & CULTURE
- Medical, dental, and vision insurance.
- Health Savings Account (HSA) & Flexible Spending Account (FSA) options.
- 401(k) retirement plan.
- Paid Parental Leave.
- Flexible Time Off.
- Commuter benefits program.
- Monthly wellness reimbursement to support physical and mental well-being.
- Hybrid Work Policy, 3 to 5 days in office
ABOUT DEALPATH
Dealpath is the world's largest and most trusted AI-powered operating system for real estate investing. To date, the platform has powered more than $10 trillion in transactions, partnering with hundreds of firms, including leading global institutions such as Blackstone, Nuveen, LaSalle, CBRE IM, MetLife, Newmark, Oxford Properties, New York Life, UBS, Manulife, DWS, and Principal.
By bringing together the only private exchange for institutional real estate listings, investment data, and intelligent execution workflows into a single platform, Dealpath enables firms to capture more opportunities, make faster decisions, execute efficiently, and deliver superior returns.
Our company is led by an experienced team and backed by a combination of top tier venture capital firms and strategic industry partners including: Blackstone, Nasdaq, 8VC, JLL Spark, WTI, GreenSoil Investments, LeFrak, Milstein, Bechtel, and Morgan Stanley Expansion Capital.
We value your voice! If you get excited about solving real business challenges and working closely with other smart folks in a winning culture, we'd love to meet you!
INTERVIEW PROCESS AND LEGAL NOTICES
At Dealpath, we hire for talent, curiosity, and drive, not background or identity. Dealpath is an equal opportunity employer. We are committed to building a team that reflects the full range of perspectives and experiences, and we welcome applicants regardless of race, color, religion, sex (including pregnancy), gender identity or expression, sexual orientation, national origin, ancestry, age, disability, medical condition, genetic information, marital status, veteran or military status, or any other characteristic protected by federal, state, or local law.
If you need an accommodation at any point in the hiring process, please reach out to us at View email address on ziprecruiter.com. We're happy to help.
Dealpath conducts interviews by video conference and may use AI-assisted transcription tools during your interviews. By taking part in the interview process, you acknowledge that your interviews may be transcribed with these tools for note-taking purposes. If you would prefer that we not use an AI note-taker contact View email address on ziprecruiter.com.
Dealpath considers qualified applicants with criminal histories in a manner consistent with applicable federal, state, and local laws.
Dealpath participates in E-Verify, the federal program that confirms employment eligibility. E-Verify applies to all new hires and is used only after an offer is accepted and Form I-9 is completed.
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