Growth Product Marketing Manager

About the Role We’re hiring a Growth Product Marketing Manager to help drive growth across key parts of Chime’s member funnel. In this role, you’ll partner closely with Product, Engineering, Analytics, and Lifecycle teams to identify opportunities, execute experiments, and improve the member experience from acquisition through activation. Growth Marketing Managers at Chime combine strong marketing fundamentals with a data-driven mindset. You’ll use research, experimentation, and performance insights to help optimize growth initiatives, improve conversion, and contribute to business goals. This role is ideal for someone who enjoys solving problems, learning through experimentation, and making a measurable impact on member growth. The base salary offered for this role and level of experience will begin at $131,000.00 and up to $181,000.00. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience. In this role, you can expect to Partner with Product, Engineering, Analytics, and Lifecycle teams to drive growth initiatives across acquisition, conversion, activation, and early retention. Analyze funnel performance, customer behavior, and experiment results to identify opportunities that improve member growth and business outcomes. Develop, launch, and measure experiments across marketing, onboarding, and product experiences, using data and insights to inform future optimization efforts. Support quarterly planning by identifying growth opportunities, sizing potential impact, and contributing recommendations to the team roadmap. Create and optimize messaging, offers, and member experiences across owned and paid channels to improve performance and engagement. Partner with Lifecycle teams to deliver cohesive member journeys from acquisition through onboarding and early retention. Communicate results, insights, and recommendations to stakeholders, helping teams make informed decisions and prioritize growth opportunities. To thrive in this role, you have 4–6+ years of experience in growth marketing, product marketing, performance marketing, lifecycle marketing, or a related role. Experience developing and executing growth strategies, experiments, or campaigns that drove measurable improvements in acquisition, conversion, activation, retention, or engagement. Strong product marketing fundamentals, including customer research, positioning, messaging, and go-to-market planning. Experience partnering closely with Product, Engineering, Design, Analytics, and Lifecycle teams to launch and optimize member experiences. Strong analytical skills and experience using data to identify opportunities, evaluate performance, and make recommendations. Ability to translate customer insights and business objectives into compelling messaging, offers, and user experiences. Strong communication and stakeholder management skills, with the ability to influence decisions and drive alignment across cross-functional teams. #LI-Hybrid #LI-AM1A little about us At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank*—on the premise that core banking services should be helpful, easy, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential. We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members. We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress. We know that to achieve our mission, we must earn and keep people's trust—so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall—our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential. Because if we don't—who will? *Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC. What we offer for our full-time, regular employees 🏢 Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you’re coming in regularly or are part of our fully remote program, you’ll stay engaged with your work and teammates. 💻 Benefits that support your work and life, including backup child, elder, and pet care and subsidized commuter benefits for eligible employees. ✨ Comprehensive health, financial, and wellbeing benefits designed to support you at every stage of life. 🏝 Generous vacation policy and company-wide paid days off 🫂 1% of your time off to support local community organizations of your choice 👟 Annual wellness stipend to use towards eligible wellness related expenses 👶 Up to 22 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents 👪 Access to family planning reimbursement 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals. Chime is