Senior Director, Global Category & Innovation Analytics Intelligence

About The Coca-Cola Company

The Coca-Cola Company is a global leader in the beverage industry, operating in over 200 countries and combining the power of scale with deep local knowledge to drive sustainable growth. As part of our commitment to innovation and data-driven decision-making, the Global Digital Network organization serves as a key growth driver, delivering enterprise-wide digitized solutions.

This role is part of the Enterprise Intelligence team within the Global Digital Network organization. As Senior Director, Global Category & Innovation Analytics Intelligence , you will lead a team of analytics experts to deliver actionable intelligence and insights that drive the success of our global category and innovation strategies, annual business plans, and long-term roadmaps. You will play a pivotal role in integrating analytics solutions into category planning and innovation plans, fostering collaboration across teams, and championing a culture of data-driven advanced analytic decision‑making.

Key Responsibilities

Strategic Leadership

• Develop and execute a compelling vision for category analytics and innovation intelligence, ensuring alignment with organizational goals.


• Inspire and coach a high-performing global team to unlock their full potential, drive innovation, and foster a culture of excellence and collaboration.


• Lead cross-functional work to align analytics insights with marketing, innovation, commercial, and strategy teams.

Analytics and Insights Delivery

• Spearhead intelligence delivery for categories, including monthly business reviews, quarterly performance deep-dives, annual business planning, and multi-year roadmaps.


• Lead a team of analytics experts to update category performance reports, identify trends, and generate actionable insights.


• Present performance data and strategic recommendations to category network stakeholders.


• Collaborate with the Enterprise Intelligence team to integrate insights into brand strategy and identify opportunities for scaled productization and process improvements.

Innovation Integration

• Embed innovation trends, consumer insights, and competitive analysis into category intelligence deliverables.


• Design and implement strategies to incorporate innovative marketing ideas into category support services.


• Manage a pipeline of innovative marketing initiatives, ensuring alignment with category goals and timely execution.

Change Management

• Develop and execute strategies to drive adoption of analytics tools and technologies across category planning and execution processes.


• Advocate for data-driven decision-making by showcasing successful case studies and analytics-derived insights.


• Lead change management initiatives to promote analytics adoption and improve processes.

Community Building

• Create and foster a global community of practice for category analytics leads, promoting collaboration and knowledge sharing.


• Develop Ways-of-Working materials and mentor community advocates to drive engagement and growth.


• Track engagement metrics and provide recommendations for improving community interactions and satisfaction.

Qualifications & Requirements

Functional Skills

• Leadership and Team Management: Proven ability to lead and inspire diverse, global teams, fostering collaboration and high performance.


• Data Storytelling: Expertise in simplifying complex data into actionable insights for diverse audiences, including senior leadership.


• Advanced Analytics: Proficiency in AI, agentic, and advanced analytics tools.


• Strategic Planning: Experience translating multi-year strategic plans into actionable and measurable deliverables.


• Category Analytics: Ability to analyze large datasets, identify trends, and translate raw data into meaningful insights for category growth.


• Change Management: Proven track record of leading large-scale change initiatives and driving adoption of new tools and processes.


• Financial Acumen: Strong understanding of financial metrics and P&L statements to assess category and innovation performance.


• Collaboration: Ability to work effectively with cross-functional teams across functions and geographies.

Experience

• 15+ years of FMCG analytics expertise, with experience in global or regional roles.


• Proven ability to influence work across teams and geographies in complex, matrixed organizations.


• Experience in both strategic and operational roles with a focus on delivering measurable outcomes.


• Adept team leadership experience, including mentoring and developing analytics professionals.

Education

• Bachelor’s degree required; Master’s degree preferred.

What We Can Do For You

• Iconic Brands: Work with globally recognized brands like Coca-Cola, Sprite, and Fanta.


• Diverse Customers: Collaborate with a wide range of customers, from retail to entertainment.


• Growth Culture: Be part of an inclusive culture that values curiosity, empowerment, and continuous learning.

Our Purpose and Growth Culture

We are committed to refreshing the world and making a difference. Our inclusive culture is built on curiosity, empowerment, agility, and collaboration. These values have driven our success for over 130 years. Learn more about our purpose and vision here.

Equal Opportunity Employer

The Coca-Cola Company is an Equal Opportunity Employer. We do not discriminate based on race, color, gender, age, religion, sexual orientation, disability, or any other protected class. We comply with all applicable privacy laws when collecting personal information during the hiring process.

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company’s sponsorship to continue to work legally in the United States.

Pay Range

• United States of America: 193,000 USD - 224,000 USD


• United States of America: 0 USD - 0 USD

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Annual Incentive Reference Value Percentage

30

Location(s)

• United States of America

City/Cities

• Atlanta

Travel Required

• 00% - 25%

Relocation Provided

• No

Job Posting End Date

• August 14, 2026

Long-term Incentive Reference Value Percentage

• 0 - 20