MarTech Product Owner

Title: MarTech Product Owner

Location: Rosemont, Illinois - hybrid

Type: Contract to hire

Rate: $70/hr ; $145,000 conversion salary

The Marketing Technology Product Owner provides focused product ownership and delivery support for the organization’s marketing technology ecosystem. This consultant will quickly assess the current environment, translate business priorities into an actionable roadmap and backlog, and coordinate execution across Marketing, Technology, data teams, strategic business units (SBUs), vendors, and other partners. The role is hands-on and outcome-oriented, with an emphasis on clarifying priorities, closing process and documentation gaps, advancing cross-platform integrations, and establishing sustainable practices that can transition to internal owners.

Key Responsibilities

• Current-state assessment: Rapidly assess the MarTech stack, active initiatives, platform dependencies, delivery constraints, process gaps, and stakeholder priorities.
• Roadmap and backlog ownership: Build and maintain an integrated, outcome-based roadmap and prioritized backlog aligned to agreed business goals and contract deliverables.
• Requirements and execution: Convert business needs into clear epics, user stories, acceptance criteria, process designs, and implementation plans; support teams through refinement, delivery, testing, and launch.
• Platform integrations and APIs: Define and coordinate cross-platform API, data exchange, and integration requirements; identify dependencies and drive decisions needed to move work forward.
• Stakeholder alignment: Facilitate prioritization and trade-off discussions across Marketing, Technology, data teams, SBUs, and platform owners, escalating decisions and risks when needed.
• Process and documentation: Close priority gaps by creating or updating platform inventories, integration maps, decision records, operating procedures, data flows, governance standards, and product documentation.
• Vendor coordination: Serve as a day-to-day point of coordination for key MarTech vendors, tracking commitments, issues, dependencies, service performance, and roadmap alignment.
• Delivery management: Monitor progress, blockers, risks, and dependencies; provide concise status reporting and maintain clear decision and action logs.
• Platform optimization: Recommend practical improvements to platform adoption, reliability, utilization, technical debt, and operating efficiency within the engagement scope.
• Governance and compliance: Incorporate security, privacy, accessibility, data governance, architecture, and regulatory requirements into product decisions and delivery plans.
• Knowledge transfer: Establish repeatable product practices and transition roadmaps, backlogs, documentation, decisions, and key relationships to designated internal owners.

Qualifications

• Proven consulting or contract experience serving as a Product Owner, Technical Product Manager, MarTech Product Owner, Solutions Engineer, or Business Systems Analyst.
• Demonstrated ability to enter a complex environment, quickly establish context, and independently drive priorities and deliverables with limited onboarding.
• Experience managing interconnected enterprise platforms and translating business needs into technical requirements, roadmaps, and executable backlogs.
• Working knowledge of APIs, system integrations, data flows, identity and access concepts, and Agile software delivery practices.
• Strong facilitation skills and experience working across technical and nontechnical teams to resolve ambiguity and drive decisions.
• Excellent analytical, documentation, communication, and problem-solving skills.
• Experience coordinating technology vendors and holding external partners accountable for commitments and issue resolution.

This position is eligible for Medical, Dental, Vision