Head of Marketing

The Role

You will be the first senior marketing leader at CYVL. You will own how the market experiences our company — every touchpoint, every channel, every stage we stand on. This is not a "manage the agency" role. This is a "build the machine" role.

You are equal parts brand architect, storyteller, and operator. You'll set the strategy and then execute it yourself, using AI-native tools to move at a pace that would normally require a team of five.

What You Will Own

• Market presence and brand. CYVL's website, visual identity, and every public-facing asset. Our website needs to be world-class. Our conference booths need to command attention. Every deck, one-pager, and announcement should look and feel like a category leader.

• Narrative and positioning. CYVL sits at the intersection of infrastructure, AI, and government. We coined "infrastructure intelligence" and we are a leader in what NVIDIA calls "Physical AI." You will sharpen this positioning and make it stick.

• Press and media. A startup beating $50B incumbents. AI applied to roads, bridges, and pipes instead of chatbots. USPS postal vehicles becoming infrastructure sensors. These stories write themselves — you will get us the coverage.

• Social and digital. LinkedIn is our primary channel. Our audience is government leaders, infrastructure engineers, investors, and AI researchers. You will build and run a content engine from scratch.

• Conferences and events. GovTech, ASCE, TRB, GTC, and AI conferences. You will decide where we show up, submit us for stages, prep materials, and when needed, represent CYVL directly.

• Customer storytelling. We have incredible success stories across 500+ cities — real impact on residents, taxpayers, and quality of life — and nobody is telling them yet. Case studies, video, thought leadership, whitepapers.

• CEO and executive brand. Build the CEO's public profile — LinkedIn, speaking engagements, op-eds, thought leadership. Position CYVL's leadership as trusted voices in infrastructure and AI.

• Partner co-marketing. Work with Autodesk, OpenGov, ClearGov, and other partners to co-market, create joint content, and get their teams hyped about what we're building together.

• Investor communications support. Series B is on the horizon. You will support the CEO with materials, positioning, and narrative for the fundraise.

What We're Looking For

• 7–10 years of marketing experience. Ideally in govtech, infrastructure, B2B SaaS, or deep tech. You have built a marketing function before — not just inherited one.

• Brand-first mindset. You think about how the market perceives a company, not just how many leads came in. You obsess over quality, consistency, and reputation.

• A strong writer and communicator. You can take a complex technical product and make it clear, compelling, and human. You can also walk into a room with a partner's marketing team and sell them on a co-marketing vision.

• AI-native. You use generative AI tools daily to scale your output. You don't need a team of ten — you need the right tools and the judgment to use them.

• Comfort with technical products. You don't need to read LiDAR point clouds, but you need to understand why they matter and translate that for a non-technical audience.

• A bias toward building. We have almost nothing in place. You will create the playbook, hire the team over time, and execute simultaneously.

• Experience with government or regulated markets is a strong plus. Understanding the sales cycle, the stakeholders, and the language of public sector is a real advantage.

What Makes CYVL Different

• We own the data. Every legacy player sells empty software. We capture, process, and deliver the intelligence. This is a fundamentally different business model.

• The market is enormous and uncontested. $50B+ addressable market. No category leader. We are building the category.

• We are entering the Physical AI era. Our data is architecturally native to NVIDIA Cosmos, world models, and simulation engines. This is a generational platform shift.

• We are winning. Nashville, Buffalo, Philadelphia, New York City — against firms 1,000x our size. Three NFL-city RFP wins in a single month.

Compensation & Details

• Equity: Early-stage startup equity included

• Location: Somerville, MA (on-site). 10–25% travel for conferences, partner meetings, and customer events.

• Reports to: CEO & Co-Founder

• Team: You will be the first marketing hire with the mandate and budget to build a team.

At Cyvl, we welcome diversity in all forms. We do not discriminate based on race, color, religion, sex, gender, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic.