Digital Marketing Manager

Job Description

Job Description

Our client, [Industry Descriptor] is seeking a Digital Marketing Manager to join their team. As a Digital Marketing Manager, you will be part of the [Department Name] supporting [Team Name(s)]. The ideal candidate will have strong SEO execution, cross-functional collaboration, and a data-informed mindset that will align successfully in the organization.

Job Title: Digital Marketing Manager - SEO Content Specialist

Location: Boise, ID

Pay Range: $42.41 hourly

Shift: Mon to Fri - 8 Hours

What's the Job?

• Own SEO content workflows by managing intake, outlining, production coordination, review, and publishing status tracking.
• Conduct keyword research for blog and glossary topics using SEO tools (e.g., SEMrush) and translate findings into SEO-driven content outlines.
• Coordinate with writers, agencies, internal teams, and AI tools to move content through production stages while maintaining pipeline visibility for stakeholders.
• Track and report basic content performance, clearly communicating what was executed successfully and what needs improvement.
• Improve search visibility through on-page optimization, including internal linking enhancements and offsite outreach to build high-quality backlinks.

What's Needed?

• Bachelor's degree in Marketing, Communications, English, or a related field.
• 3+ years of experience in SEO, content marketing, or digital marketing.
• Familiarity with SEO tools (SEMrush or similar) and a strong understanding of keyword research and search intent.
• Experience with GEO concepts and AI search optimization, including how LLMs discover, read, and cite content.
• Strong cross-functional collaboration skills and attention to detail, with the ability to work directly with tech teams on site health and schema implementation needs.

What's in it for me?

• Work on SEO/GEO execution that directly supports search performance and content discoverability.
• Build scalable, answer-first content structures designed for both search engines and AI-driven experiences.
• Strengthen internal linking and entity coverage to improve retrieval across search and generative platforms.
• Collaborate across writers, agencies, internal teams, and AI tools to deliver content that meets clear SEO standards.
• Contribute to continuous improvement by reviewing drafts, optimizing alignment to target keywords, and reporting outcomes.

Upon completion of waiting period associates are eligible for:

• Medical and Prescription Drug Plans
• Dental Plan
• Supplemental Life Insurance
• Short Term Disability Insurance
• 401(k)

If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells.

Manpower® is a global leader in contingent staffing and permanent resourcing, providing companies with strategic and operational flexibility and creating talent at scale. Our specialized recruiting teams assess and guide talent into meaningful, sustainable employment, while our PowerSuite technology enables deeper insight and smarter matching, helping candidates find opportunities that align with their strengths, experience, and career goals.

In this constantly shifting world, our flexible workforce solutions provide companies with the business agility needed to succeed. Manpower is part of the ManpowerGroup® (NYSE: MAN) family of brands, which also includes Experis, Talent Solutions and Jefferson Wells. For more information about Manpower, follow us on LinkedIn, Facebook, X and Instagram.