Director, Media Partnerships

Media Partnerships Director

The NBA currently provides eligible employees the option of working remotely one day per week.

Media Partnerships is responsible for the sales and execution of all league media assets on league channels and within overall league sponsorships.

This role will lead and manage strategy, development, ideation, planning, and execution of media sales and across the NBA media ecosystem for select league marketing partners and broader the advertising marketplace.

Major responsibilities include:

• Managing team members responsible for media planning and execution across a variety of categories and brands
• Leading the full sales cycle of prospecting, pitching, negotiating, and execution of media across the scatter marketplace
• Managing the sales pipeline to contribute to revenue forecasting
• Working with league partners, providing white glove service to help them achieve their media goals and KPIs across the NBA's full suite of media opportunities
• Establishing and maintaining strong relationships with senior level contacts at brands and agencies
• Collaborating closely with various internal and external stakeholders to ensure partner needs are consistently met, including ad operations, product, content, and analytics teams
• Effectively pitching NBA media offerings across Digital, Social, and Linear platforms
• Creatively ideating to demonstrate expertise amongst media industry solutions and understanding of brand goals
• Developing expertise in the evolving space of influencer/creator brand marketing
• Proactively sharing partner wins and application of media trends across internal and external contacts
• Ability to train team members in core elements of Media Group responsibilities and day-to-day executions

Required education/professional experience includes:

• Bachelor's degree in marketing, communications, sports administration or related field
• 12+ years of experience within media entertainment and sports sales media/sponsorship industry
• Expert knowledge of brand marketing & media tactics, terminology and metrics

Required skills/knowledge attributes include:

• Strong leadership and coaching skills
• Outstanding organizational skills, including the ability to manage multiple projects; attention to detail
• Excellent verbal and written communication skills
• Ability to interact positively and work effectively with internal and external constituents
• Ability to problem solve quickly, think creatively, and conceptualize ideas for partners
• Ability to build strong, lasting relationships with brand partners
• Excellent digital literacy (PowerPoint, Word, Excel)
• Executive presence; strong project management, organizational and presentation skills

Salary range: $170,000 - $190,000

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.