Manager, Research & Insights

Who We Are Kargo creates powerful moments of connection between brands and consumers to build businesses. Every day, our 600+ employees work to radically raise the bar on what agentic AI, CTV, eCommerce, social, and mobile can do to deliver unique ad experiences across the world’s most premium platforms. Taking a creative science approach to all we do, we continuously innovate solutions that outperform industry benchmarks and client expectations. Now 20+ years strong, Kargo has offices in NYC, Chicago, LA, Dallas, Sydney, Auckland, London and Waterford, Ireland. Who We Hire Techies who want to build the future. Creatives who want to design it better. Communicators to win business. Collaborators to build it. Data pros who turn numbers into insights. Product builders who turn ideas into innovations. Anyone eager to be on a team that doesn’t stop to ask what’s next, because they’re already building it. Mission This role exists to turn internal and external data into insights and stories that prove Kargo's ad effectiveness and move business forward. It owns the research expertise behind client strategy sessions, campaign measurement, and the evaluation of new measurement models — translating large, varied data sources into the "why" that sales, marketing, and clients can act on. Without it, Kargo sells outcomes it can't substantiate and misses the insights that win and grow advertiser relationships. Outcomes — What Success Looks Like in 6–12 Months Effectiveness proof points: Deliver brand lift and complementary measurement studies (sales lift, foot traffic, attention) across [X] campaigns, producing results that influence renewal and upsell conversations. Client-facing impact: Lead strategy sessions, kickoffs, and end-of-campaign readouts for [X] advertisers, with insights that demonstrably strengthen the relationship and learning agenda. Sales enablement: Serve as the go-to research partner for the sales team, consulting on client learning agendas and equipping reps with insight narratives that advance deals. Measurement innovation: Evaluate and publish POVs on [X] new measurement models, data sources, or research partners, recommending which Kargo should adopt. Reliable campaign tracking: Establish setup and tracking processes with operations so studies launch clean and on time, reducing measurement errors and rework. Skills — Core Technical Capabilities Required 3+ years in research, insights, or measurement, with expertise in digital brand lift measurement. Direct experience with research services such as Nielsen, Upwave, Dynata, Kantar, Foursquare, Circana, Samba, and Comscore. Familiarity with additional methodologies — sales lift, foot traffic, attention — and the technical knowledge to set up and track campaigns correctly. Ability to absorb large, varied datasets and surface the "why" behind the numbers as actionable recommendations. Expert Excel/Sheets user able to extract and manipulate data with high accuracy. Exceptional verbal and written communication, including client-facing presentation. Preferred Experience across digital, video, social, and/or CTV. Track record supporting advertisers, agencies, and sales teams with campaign insight initiatives. Competencies — Behaviors We Like to See Analytical Rigor Moves from raw, messy data to a defensible answer without overclaiming what the numbers support. Defines the problem sharply before running analysis, so studies answer the question that actually matters. Intellectual Curiosity Digs past the headline metric to understand consumer behavior and the mechanism behind it. Tracks emerging measurement methods and industry shifts, forming a point of view ahead of demand. Storytelling & Influence Turns findings into a clear narrative that non-technical stakeholders and clients can act on. Holds the room in strategy sessions and readouts, translating data into business implications. Cross-Functional Partnership Coordinates with sales, product, ops, and vendors to keep studies feasible, on track, and well-tracked. Serves as the dependable internal expert others route questions to, raising the team's data fluency. In accordance with applicable federal, state, and local pay transparency laws, the anticipated base salary range for this position is listed below. Actual compensation may vary based on factors such as geographic location, work experience, education, and skills. U.S Salary Range

$80,000—$90,000 USD

Our Laurels AdAge Best Places to Work ThinkLA Partner of the Year Built In Best Places to Work Cynopsis 2025 Top Women in Media - Jeannine Shao Collins Martech Breakthrough Awards - Best Overall Adtech Company Digiday Media Awards Best Event Cynopsis Media Impact Awards-Best CTV Platform Martech Breakthrough Awards-CTV Innovation Adweek Media Plan of the Year Awards - Best Use of Insights Follow Our Lead Big Picture: kargo.com The Latest: Instagram (@kargomobile) and LinkedIn (Kargo) Kargo is an Equal Opportunity Employer. We are committed to building an inclusive and diverse workplace where all employees and applicants are treated with respect and dignity. We do not discriminate on the basis of race, color, ethnic origin, religion or belief, sex, sexual orientation, gender identity or expression, age, disability, marital or family status, national origin, veteran status, or any other characteristic protected by applicable local, state, or federal law. All qualified applicants will receive consideration for employment. Pursuant to applicable fair chance laws, including the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Kargo will consider qualified applicants with arrest and conviction records for employment.