Senior Medical Art Director
$81.23k - $129.99kPublicis Groupe
Company description Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.” The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. They price work based on outcomes, not outputs. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph. That’s the philosophy, here’s the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as saying, “We celebrate people who stand up and say, ‘You know what? This is dumb.' Damn straight. Responsibilities
- Partner with Scientific Directors to create dynamic, persuasive, and highly credible medical communications
- Build immersive, engaging presentations and live experiences
- Take on appropriate projects and own them, start to finish
- Manage and work independently, under tight deadlines, while juggling multiple projects
- Participate in client meetings and presentations
- Attend market research and advisory boards as appropriate
- Delegate to and supervise the work of staff and freelance designers/copywriters assigned to the brand
- Manage workloads to improve productivity of the creative team, ensuring that everyone is busy and billable
- Work closely with scientific, account, PM, studio, and editorial to ensure that deadlines and budgets are met
- Provide written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year (written when requested)
- Interview prospective art candidates
- Demonstrate to internal and external customers that you understand their products and marketing challenges and are responsive to the strategic and creative needs of the brand
- Represent the agency at client meetings and social events as appropriate
- 5-7 years Medical Communications or other Medical Marketing experience
- BA degree (Advertising, Communications, Fine Arts or Scientific related field preferred)
- Proficiency in Macintosh hardware, CS6, Illustrator, Photoshop, and presentation software (eg, Powerpoint, Keynote, Prezi)
- A proven track record of creative ability and judgment, successful client contact experience, the ability to work collaboratively with account management, excellent presentation skills, successful experience in managing others, availability to travel and the commitment to go the extra mile in time and effort to produce the very best work
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