Franchise Growth Specialist
$100k - $186kBP
Job Family Group:
Retail Group
Job Description:
You will help define how bp grows its franchise business across America. This is a role at the center of franchise expansion -- where commercial strategy, offer design, and market entry decisions come together to shape what the next generation of bp's convenience and mobility network looks like.
You will own the frameworks that determine where and how we grow, what the franchise offer looks like, and how we bring it to market in a way that is commercially sound, operationally scalable, and built to last. You will lead through influence, connecting cross-functional teams around shared outcomes and driving decisions from ambiguity into action.
This is not a support role. You will be accountable for the strategic architecture that powers franchise growth.
Key Accountabilities:
Franchise growth strategy and offer design
Define and evolve the franchise offer, including unit economics, partner value proposition, and return structures that attract and retain high-quality franchisees
Translate growth ambition into clear, executable commercial models that guide where, when, and how bp expands its franchise footprint
Build repeatable frameworks for market entry, investment decisioning, and portfolio prioritization that scale across geographies and channels of trade
Franchise development model and process design
Design the end-to-end franchise development model from opportunity identification through deal execution and franchisee onboarding
Simplify fragmented processes into clear, scalable workflows that reduce cycle time and improve conversion
Establish ownership and accountability across teams for each stage of the development funnel.
Disclosure and contractual construct design
Partner with legal and commercial teams to standardize disclosure inputs, contract structures, and core deal terms (royalties, incentives, operating commitments)
Ensure alignment between the franchise offer, disclosure positioning, and contractual commitments so the growth model holds together end to end
Reduce deal variability through structured, repeatable design
Decision support and commercial insight
Provide structured analysis to evaluate new growth opportunities and quantify trade-offs across return, risk, and scalability
Deliver decision-ready outputs that give leadership confidence to move quickly on the right opportunities
Network and channel strategy inputs
Provide economic and strategic perspective on where franchise is most viable across bp's network
Support trade-off decisions across channels of trade, helping the business prioritize capital-light growth where it creates the most value
Cross-functional leadership and execution alignment
Lead cross-functional workstreams across strategy, finance, legal, operations, digital, and field teams
Establish clear roles, ownership, and expected outputs without direct authority
Drive alignment on priorities, timelines, and deliverables, and actively resolve misalignment that slows progress
Systems and ways of working
Align data, tools, and processes into repeatable models that reduce friction and enable faster, more consistent decision-making
Identify system gaps and drive simplification at scale
Experience and Qualifications:
Specialist commercial and franchise capability
Experience in franchise economics, multi-site commercial models, or offer development in a growth-oriented business
Strong understanding of contract structures, lifecycle economics, and what makes a franchise offer commercially compelling
Cross-functional leadership
Proven ability to lead complex, multi-team initiatives without direct authority
Experience establishing accountability and driving alignment in ambiguous, fast-moving environments
Comfortable navigating tension between speed and rigor
Structured thinking and influence
Strong commercial judgment with the ability to translate complexity into clear decisions and actions
Direct, effective communicator who can challenge constructively and hold teams to outcomes
You will work with:
Franchise leadership and strategy teams
Network planning, finance, data managers, and commercial performance partners
Category management, merchandising, procurement, digital, loyalty, marketing and operational teams supporting franchise enablement
Field and business development leaders as strategic collaborators (not reporting line)
You’ll join a team focused on scaling growth the right way—commercially sound, system‑enabled, and resilient across cycles.
Why join us
At bp, we support our people to learn and grow in a diverse and ambitious environment. We believe that our team is strengthened by diversity. We are committed to fostering an inclusive environment in which everyone is respected and treated fairly.
There are many aspects of our employees’ lives that are meaningful, so we offer benefits ( ) to enable your work to fit with your life. These benefits can include flexible working options, a generous paid parental leave policy, and excellent retirement benefits, among others!
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
How much do we pay (Base)? $100,000 - $186,000 *Note that the pay range listed for this position is a genuinely expected and reasonable estimate of the range of possible base compensation at the time of posting.
This position offers paid vacation depending on your years of relevant industry experience and will range from 120 – 240 hours of vacation per year for full times employees (60 - 240 hours of vacation per year for part time employees). You will also be eligible for 9 paid holidays per year and 2 personal choice holidays. You may learn more about how we calculate paid vacation and view our generous vacation and holiday schedules at View email address on click.appcast.io. Bp has a parental leave policy as well, which offers up to 8 weeks’ paid leave for the birth or adoption of a child. Learn more at View email address on click.appcast.io.
We offer a reward package to enable your work to fit with your life. These offerings include a discretionary annual bonus program, long-term incentive program, and generous retirement benefits that include a 401k matching program. These benefits may include a pension for eligible employees. You may learn more about our generous benefits at View email address on click.appcast.io.
As part of bp’s wellbeing package, bp offers access to health, vision, and dental insurance, as well as life and Short-Term Disability and Long-Term Disability. You may learn more about our generous benefits at View email address on click.appcast.io.
Travel Requirement:
No travel is expected with this role
Relocation Assistance:
This role is eligible for relocation within country
Remote Type:
This position is a hybrid of office/remote working
Skills:
Agility core practices, Agility core practices, Agreements and negotiations, Analytical Thinking, Business Acumen, Business process improvement, Commercial Acumen, Communication, Conflict Management, Continuous Improvement, Continuous Learning, Creativity and Innovation, customer and competitor understanding, Customer centric thinking, Customer data knowledge, Data Analysis, Data visualization and interpretation, Decision Making, Digital Collaboration, Digital Fluency, Industry knowledge and advocacy, Integrated pricing, Leading transformation, market, Negotiation planning and preparation {+ 13 more}
Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us .
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.
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