Marketing Associate

Job Description

Job Description

The Marketing Associate position is responsible for the development and implementation of marketing strategies primarily designed to increase new membership, catering and hotel sales, engage with current members to increase member retention, and promote a positive image of the facility. This is a collaborative position working with the Club's department heads and staff and reports to the Marketing and Innovation Manager. This position is a highly skilled role requiring the knowledge and execution of current digital marketing tools, analytics, and software, along with strong copy writing ability across a range of marketing channels.

Responsibilities also include conducting periodic market research to provide information essential for revising current programs, which enhance the Club's competitiveness in the marketplace, as well as for fiscal and operational analysis as appropriate.

Essential Job Functions and Responsibilities

• Develop marketing campaigns promoting programming and service offerings in all departments using digital and traditional media.
• Write and edit copy for member communications, event promotions, social media, press releases, and marketing collateral, adapting tone and style to fit each audience and channel.
• Design collateral and promotional materials for programming and events, including flyers, physical signage, digital graphics, and print, while maintaining brand consistency.
• Support and promote new and existing internal and external events. Grow participation in events through various marketing channels and communicate with members and property staff to help ensure coordination of activities during all phases of events.
• Create monthly content calendars for social media channels, build and maintain relationships with influencers, and engage with the online community.
• Flexibility and willingness to attend Club and community events and occasionally trade shows/expos, including evenings and weekends, to capture photos and videos for use across marketing channels. Knowledge of basic photo and video editing is a must.
• Maintain and update in WordPress, including design, content, media, and SEO optimization. Light knowledge of HTML preferred.
• Actively monitor and engage in customer reviews in all digital spaces, including but not limited to annual internal surveys, Google Business, Yelp, and social media. Work with department heads to ensure timely follow-up with service recoveries.
• Review and analyze internal and external market information reflecting member spend, usage, and satisfaction with the Club's programs and services.
• Monitor and track results of marketing and sales efforts, analyze budget variances, and recommend revised action plans to achieve budgeted goals.

This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary. Employees are required to follow any other instructions and to perform other duties as required by the Marketing and Innovation Manager and the General Manager.

Benefits

• Medical, dental, vision insurance available after 30 days of employment. The Spokane Club covers most of the cost for the employee.
• Basic life insurance coverage for all full-time employees, currently at $50,000.  
• Accrued vacation time of up to 10 days per year, along with sick pay of 1 hour per 40 hours worked. Vacation time increases to 15 days after 5 years. 
• 6 paid holidays, along with 1 “floating” holiday to use whenever you like.  
• Employee meal program where a company provided lunch is offered for free.
• Discounts on personal training, lessons, hotel rooms, and dining at our restaurant and cafe.
• 401k plan with match.
• Free Spokane Club membership.
• Free covered downtown parking.

Job Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Business Administration, or a related field.
• Strong writing, editing and storytelling skills with excellent attention to detail.
• Working knowledge of Canva, Adobe Photoshop, Adobe InDesign or similar tools, and comfort learning new platforms and software.
• Familiarity with WordPress and basic coding knowledge (HTML/CSS).
• Exceptional interpersonal skills with track record of effectively dealing a wide variety of personality types, including members, guests, department heads, and community members.
• Customer-service orientation to create an atmosphere of genuine care for members and guests and to provide a high level of personalized service.
• Demonstrated ability to think and act quickly, problem solve, and perform effectively under pressure while maintaining a professional, helpful, and poised demeanor.
• Solid computer skills and experience with Microsoft platforms.
• Highly organized and able to manage multiple projects simultaneously in a high-volume office environment.

Job Details

• Full time, 35 - 40 hours per week.
• Wage of $22 - $24 per hour + benefits including free parking & club membership.
• Some what Flexible Schedule; previous person worked weekends to have weekdays off, but that is not a requirement. However, some weekend days or nights may be needed due to events.
• Work Location: In-person at our historical downtown location next to the Spokane river.
• Personal office with window, not a cubicle.

About The Spokane Club:  

Spokane Club is a membership-based organization, where member happiness is the primary goal for all our staff.  In February of 1890, a group of business and civic leaders in the town of Spokane Falls came together to form an organization that has endured for more than 125 years. That organization is the Spokane Club. This iconic club has shaped, and been shaped by, the greater history of Spokane and the Inland Northwest for generations. It has survived and thrived by evolving with the times, the people, and the economy, from the small town of Spokane Falls to the robust city that is today’s Spokane. The Spokane Club is a member community where you can discover your best life and make a difference in the lives of others.

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