Lead, AI Search & SEO Strategy
VSG Business Solutions LLC
4 days onsite a week.
Notes
- This person will serve as a subject matter expert in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), ensuring brand visibility across large language models (LLMs), AI search platforms, and evolving discovery experiences.
- this role will own and drive the technical execution required to maximize visibility across AI-powered search environments including Google AI Overviews, ChatGPT, Perplexity, and other AI answer engines
- Translate AI Search (AEO/GEO) strategies into actionable technical initiatives.
- Optimize content and site structure for LLM discoverability and citation.
- Improve E-E-A-T signals (Experience, Expertise, Authoritativeness, Trustworthiness)
- Ensure content is modular, machine-readable, and optimized for AI consumption.
- Partner with Analytics teams to build AI-search-specific measurement frameworks.
- 3+ years of digital marketing experience with a focus on SEO.
- 1+ year of hands-on AEO/GEO optimization experience.
- Experience working with AI-driven search ecosystems and emerging discovery platforms.
- Strong understanding of how SEO, AEO, and GEO contribute to broader digital marketing strategies.
- Technical Skills: Adobe Analytics, Google Analytics 4 (GA4), Google Search Console (GSC), HTML/CSS, Basic JavaScript, WordPress, Adobe Experience Manager (AEM) or comparable CMS, SEO, AEO, and GEO tools and best practices
Vacancy posted 3 days ago
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