Director of Marketing
$100k - $150kCoreMedical Group
Job Description
Job Description
Director of Marketing
*Candidates must have a strong background in leading a marketing team in a staffing environment to be considered.
Director of Marketing
Lead Marketing. Drive Growth. Make an Impact.
Location: Corporate Hybrid / Remote
Status: Exempt
Reports to: Executive Vice President
CoreMedical Group is seeking a strategic and experienced Director of Marketing to lead our marketing function and help drive company growth. This is a key leadership role responsible for strengthening our brand, developing effective marketing strategies, leading a high-performing team, and ensuring marketing initiatives deliver measurable business results.
As a member of the Senior Leadership Team, you will partner closely with Sales, Recruiting, Operations, leadership, clients, clinicians, and external vendors to align marketing with company priorities. You will lead marketing strategy across advertising, digital, content, social media, campaigns, brand management, technology, and recruitment marketing while using data and market insights to continuously improve results.
Key Responsibilities
- Lead, coach, and develop the marketing team and manage external marketing partners.
- Develop and execute marketing, advertising, promotional, digital, and content strategies.
- Strengthen and maintain CMG's brand across all channels.
- Partner with Sales, Recruiting, Operations, and leadership to support business growth and recruitment goals.
- Oversee websites, social media, content strategy, and digital marketing initiatives.
- Use market research, analytics, and performance data to measure and improve marketing results.
- Manage marketing technology, vendors, budgets, and promotional programs.
- Support employee engagement, corporate communications, and initiatives such as Club CoreMed.
- Identify and implement emerging technologies, including AI, to improve marketing effectiveness and efficiency.
What We're Looking For
- Bachelor's degree in Marketing, Communications, Business Administration, or related field.
- 7+ years of progressive marketing experience, including leadership or management experience.
- Strong experience developing and executing marketing strategies and campaigns.
- Proven team leadership and vendor management experience.
- Strong digital marketing, branding, content, analytics, and technology skills.
- Ability to connect marketing strategy to business growth and measurable results.
- Healthcare, healthcare staffing, recruiting, workforce solutions, or staffing experience strongly preferred.
- Bullhorn experience preferred.
Why CMG?
This role is about more than marketing—it’s about creating connections that drive our business forward. You'll help CMG reach the right clients, attract exceptional clinicians, strengthen our brand, and support the healthcare professionals who make a difference in patient care. If you're ready to lead, innovate, build, and make an impact, we want to hear from you!
Why Join Core Medical Group?
- Thrive in a growth-stage company with a nationwide footprint and a bold vision.
- Influence business strategy at the executive level.
- Lead a talented team and make a measurable impact.
- Competitive salary, strong benefits, and a fun, collaborative company culture.
Core is a company that values transparency, growth, and fun. We measure success with traditional sales metrics, as well as how you fit in with and elevate our company culture. You can find our Mission and Core Values here.
At Core You’ll Get:
- Day-1 Benefits: Take a peek at our comprehensive benefit program which includes health, vision, and even pet insurance options.
- An evolving work environment: Remote and hybrid work schedules give you flexibility to work at home and in the office. In the office you'll have access to a fitness room, game room, and plenty of collaborative huddle spaces in a modern, bright work space.
- Recognition: Monthly rallies and company-sponsored outings to show our appreciation.
- An all-inclusive, all expenses paid vacation: Every employee has the chance to earn a spot on our annual Club CoreMed trip to an all-inclusive resort in the Caribbean.
- Health and wellness opportunities: Discounted gym memberships, on-site peer-chosen wellness programs, and healthy lifestyle reimbursements to name a few.
- An opportunity to give back: We participate in ongoing charity projects to support our local and global communities.
- Bragging rights: When you work at Core, you’re joining one of the Best Companies To Work For in NH and one of the Coolest Companies For Young People.
Compensation: $100k-$150k
Depending on previous experience.
CoreMedical Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability (physical/mental), genetic information, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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