Customer Insights Analyst, PINK
Victoria's Secret
Why You Belong Here
At Victoria’s Secret & Co, you’ll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. You’ll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.
We believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, you’ll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.
Description
The Analyst, Customer Insights is responsible for supporting the development, synthesis, and reporting of consumer, market, and competitive insights to drive strategic business decisions. By integrating quantitative and qualitative research with marketplace context and an understanding of the business and the brand, this role supports the creation of a holistic understanding of the customer and translates insights into actionable recommendations that influence product, marketing, and business strategies. This role supports Victoria's Secret PINK.
Shape and refine the brand’s understanding of the business through the lens of the customer.
Influence strategic priorities for PINK including supporting functions such as Design, Merchandising, Planning, Marketing, Brand Strategy, and Creative.
Build a deep understanding of our key product categories to guide seasonal planning and analyze in-season performance through multiple data sources, including marketplace data, primary, and secondary research.
Assist in quantitative studies that support the product development process from design and development to assorting and planning through copy and marketing.
Assist with qualitative initiatives to complement the quantitative insights to answer the “why”, bringing consumer sentiment to life and deepening our understanding of our customer.
Assist with consumer wear testing efforts to ensure product quality and performance meet customer expectations and help identify winning go-forward raw materials and key messaging opportunities
Generate insights from all above research, delivering presentations with confidence and clarity.
Stay up to date on emerging consumer and market trends that are impacting consumer behavior .
Click here for benefit details related to this position.
Minimum Salary: $67,700.00
Maximum Salary: $88,830.00
VS&Co provides a range of compensation for this role as shown. Your actual salary will be determined by a number of factors, including: your specific skills and experience, geographic region, or other relevant factors.
Qualifications
Bachelor’s degree in business, research, merchandising, or related field.
Ability to think globally/strategically, turning insights into actionable recommendations.
Experience and success in using data to tell a story; including the ability to draw and synthesize insights from several different sources
Ability to be objective in analysis & share learnings constructively
Strong written and oral presentation skills
Adaptable and a champion for change
Experience with research tools (e.g. Qualtrics, Toluna, Circana) preferred.
Experience with other insights platforms (e.g. WGSN, YPulse, Kantar, etc.) a plus
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: California Fair Chance Act , Los Angeles Fair Chance Initiative for Hiring Ordinance , Philadelphia Fair Chance Law , San Francisco Fair Chance Ordinance , Los Angeles County Fair Chance Ordinance
An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.
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