Programmatic Trader
Digilant
The ideal Programmatic Trader (Media Activation Trader) will have ad tech/programmatic experience, an analytical, strategic, and creative mind, as well as strong communication skills, both written and spoken. The position offers full immersion into the digital advertising space, with room for growth and personal advancement, while developing a core background in the industry, including media, data, and strategy.
As a member of the Media Activation Team, the Programmatic Trader works closely with Sales to deliver the full view of the client relationship and management of all post-sale tasks, needs and opportunities including but not limited to: kick-off calls, campaign scoping, setup and management, reporting, client communication alongside an account manager and upselling/cross-selling opportunities.
Key Responsibilities:
- Manage and execute tasks involved with media activation traders; includes setup/trafficking of both creative and campaigns, monitoring performance/delivery, pulling reporting and creating both internal and external dashboards,, optimization to KPIs such as CPA, CTR, VCR, Viewability, , managing billing/budgeting, strategic planning, etc.
- Assist with training and provide campaign optimization and QA assistance as needed as well as contributing to internal training documentation
- Own client relationships; includes maintaining internal timelines and workflows, communicating campaign optimizations to client, managing expectations with frequent, proactive, delivery of information (good or bad) alongside a team of Account Managers
- Collaborate with relevant cross-functional teams to achieve client goals, raise awareness around high-risk campaigns and/or high-profile clients, up-sell opportunities leveraging historical data and insights
Qualifications & Key Competencies:
- 3+ years of experience in online advertising account management, marketing consulting, brand management or yield optimization
- Experience in DV360, TTD, Yahoo, Samsung, or other leading DSPs
- Familiarity with ad servers (Google Campaign Manager), and verification tools (DV, Peer39, etc).
- Ability to work within a highly collaborative, dynamic environment
- Organized and process-oriented
- Very strong written and spoken communication skills
- Familiarity with Excel and constructing Pivot tables
- Highly analytical and strategic
- Ability to work both as part of a team and independently
- Disciplined and possess great attention to detail
- Excited to keep up with the latest progress and trends in ad tech
Preferred Additional Qualifications
- Prior programmatic experience utilizing a DSP or ad trafficking
- History of running and optimizing CPA/CPL campaigns
- Account management or client service experience
- Exposure to tools like DoubleClick Suite, Salesforce, Datorama, Sizmek, Google Tag Manager
- Working knowledge of HTML, ad tag construction
Digilant by ISPD Overview:
Digilant is a media strategy and buying partner that connects the dots between audiences, channels, and data. Backed by the global expertise of ISPD, we empower advertisers to forge deeper connections with their audiences through access to technology and intelligence. Founded in 2008 in Boston, Digilant brings together over 100 experts in media, strategy, commerce, social, search, and more to create meaningful business impact for clients. For more information, visit
Benefits and Compensation
Competitive salary commensurate with experience and bonus opportunities.
- ISPD offers an excellent benefits package including legal benefits (15 days extra pay at end of the year and 25% extra paid salary during the 15 days holidays) + extra benefits : Medical plan (major medical insurance), Group Life Insurance, saving funds, grocery vouchers
ISPD, Inc. is an equal-opportunity employer.
#J-18808-Ljbffr$120k - $225k
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