Senior Strategist

Senior Strategist The Opportunity: As a Senior Strategist, you will be a key contributor to a human‑centered approach that translates human empathy and an understanding of the world into meaningful and impactful experiences. Working as an integral part of an integrated strategy team, you will play a critical role as a core team member, contributing across all phases of strategic work, including brand strategy, creative strategy, communications strategy and planning, competitive analysis, data analysis, quantitative and qualitative research, and consumer insight development. What you’ll do: Independently execute environmental and trend analyses, and translate into insights Support quantitative and qualitative research Dive deeply into data and user analytics to understand behaviors and results, and develop actionable recommendations Understand and consider the interconnectedness of human needs, business strategy, and competitive landscape to determine unique value propositions and business‑critical must‑wins Drive prioritization efforts to identify highest‑value opportunities Help craft measurement plans to understand impact of solutions and drive optimization over time Participate in and facilitate workshops with clients to help push strategic discussions and alignment Partner with strategy leads, creative teams and account leadership to deliver on all client needs Who you’re looking for: Curiosity and creative thinking to solve problems without a roadmap Strong problem‑solving and troubleshooting skills; superior critical thinking skills A desire to learn, and a proactive nature Ability to communicate effectively and simply, aggregating information into an intuitive, easy‑to‑understand flow (both orally and written) What you’ll need: Bachelor’s degree or equivalent experience, preferably with a related focus such as marketing, advertising, strategic planning, business strategy, psychology, sociology, or anthropology. Base salary range: $60,000 – $140,000 USD. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package. We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (Hudson Rouge) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. #J-18808-Ljbffr Wunderman Thompson (DBA VML)