FLEX Senior Manager, Owned Digital Ad Products (Bethesda)

Flex Sr. Manager, Owned Digital Ad Products

This is a temporary position. You will play a pivotal role in Marriott's future by driving the strategy and execution of advertising products across Marriott's owned digital platforms (App, Web, Email). As the Flex Sr. Manager, Owned Digital Ad Products, you own the end-to-end delivery and management of the product roadmap for owned digital ad placements, partnering across the business to deliver advertising solutions that create value for Marriott's partners while maintaining a high-quality digital guest experience.

This role will be responsible for identifying and prioritizing new ad placement opportunities, leading the development of product requirements, and working closely with internal engineering teams and external vendors to implement and optimize advertising capabilities. You will use data and testing to guide product decisions and ensure performance, compliance, and operational excellence across all owned digital advertising products.

You are a strategic thinker with a product mindset and a strong operational foundation. You bring deep curiosity about digital advertising and emerging technologies, a passion for continuous improvement, and the ability to drive alignment and facilitate execution across cross-functional teams. You thrive in a fast-paced environment and are energized by solving complex problems that sit at the intersection of business, technology, and user experience.

Candidate Profile

Education and Experience Required

• Bachelor's degree in Business, Marketing, Computer Science, or a related field.
• 6+ years of product management or AdTech experience, with a focus on digital advertising, display/native media, or monetization within owned platforms.
• Proven success in launching and optimizing ad products at scale for consumer-facing applications.
• Deep familiarity with AdTech ecosystems including ad servers (e.g., Google Ad Manager, Koddi, Magnite, Criteo, etc.), SSPs, DSPs, and programmatic platforms.
• Strong experience with analytics tools (e.g., A/B testing, performance metrics, and conversion optimization).
• Ability to lead cross-functional initiatives involving sales, marketing, engineering, and platform teams.
• Excellent communication skills, with experience presenting to senior stakeholders and translating technical concepts for non-technical audiences.
• Demonstrated success working across internal teams and third-party vendors to develop and deploy advertising technology or placements.
• Experience developing product requirements, defining and managing roadmaps, and delivering successful digital products.
• Proven ability to manage multiple stakeholders and prioritize competing demands.

Education and Experience Preferred

• Master's degree in Business, Marketing, Computer Science, or a related field.

Core Work Activities

Product Strategy & Execution

• Own the end-to-end delivery of advertising products, from strategy and planning through execution and optimization, ensuring delivery of high-quality and high-performing solutions.
• Define and evolve the strategy and roadmap for advertising experiences within Marriott's owned digital platforms, ensuring alignment with revenue, guest experience, and compliance goals.
• Identify and prioritize high-value advertising placements across owned digital surfaces, considering business objectives, user experience, and partner demand.
• Translate partner needs, market insights, and performance data into clear product requirements that guide development.
• Partner with internal engineering, data, and operations teams to implement and scale ad placements and supporting technology.
• Lead and facilitate cross-functional planning and execution, managing timelines, blockers, and dependencies.

Vendor and Cross-Team Collaboration

• Serve as the point of contact for third-party vendor integrations related to owned digital advertising capabilities.
• Define scope, success metrics, and requirements for vendor-managed solutions and manage ongoing vendor relationships to ensure service delivery and alignment with product goals.
• Partner with internal teams (sales, partnerships, marketing, engineering, legal, design) to develop cohesive and compliant advertising solutions.

Data & Optimization

• Collaborate with analytics and data science teams to analyze product performance, identify trends, and surface insights that guide product enhancements.
• Design and monitor key KPIs to measure impact, inform prioritization, and continuously optimize ad product features and placements.
• Support A/B testing strategies and provide analytical inputs to inform roadmap decisions.

Stakeholder Engagement

• Build strong relationships across internal teams including sales, partnerships, engineering, and marketing to align goals and ensure stakeholder input is reflected in product planning.
• Develop and deliver regular updates on roadmap progress, performance, and future opportunities to senior leadership.

Governance & Best Practices

• Ensure owned digital ad products are developed in compliance with Marriott's data governance, guest experience, and accessibility standards.
• Maintain documentation and internal knowledge sharing around placement logic, requirements, and operational dependencies.

Thought Leadership & Best Practices

• Stay current on digital media and AdTech trends to proactively identify innovation opportunities.
• Promote product management best practices across the team and foster a culture of innovation, ownership, and impact.
• Bring a strong voice of the customer (guest and advertiser) into product planning and development.

The pay range for this position is $47.35 to $77.40 per hour.

Washington applicants only: Employees will accrue 0.0334 PTO balance for every hour worked and eligible to receive a minimum of 9 holidays annually.

Flex opportunities offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave, 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts. Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others.

Marriott HQ is committed to a hybrid work environment that enables associates to Be connected. Headquarters-based positions are considered hybrid, for candidates within a commuting distance to Bethesda, MD; candidates outside of commuting distance to Bethesda, MD will be considered for Remote positions.

The application deadline for this position is 21 days after the date of this posting, June 6, 2025.

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.