Audience & Demand Signals Specialist

Okta is seeking a Demand Signals Specialist to build and refine B2B audiences across campaigns and activation channels. You will work with GrowthX strategy leads, campaign teams, field marketing, and journey teams to create targeted audience sets using tools like Clay and Common Room. You will ensure data quality, document logic, and enable activation through Salesforce, Marketo, and 6sense. The role emphasizes audience enrichment, segmentation, QA, and readiness for activation, with #J-18808-Ljbffr