Content Strategy Manager

Content Strategy Manager UIW Mission Position Summary The Content and Strategy Manager is responsible for the development, proposal, implementation, and management of innovative digital content, social media content, and university branding campaigns. The Content and Strategy Manager reports to the Advertising, Branding and Marketing Manager. Essential Functions Job Duties Knowledge Skills and Abilities Strong functional knowledge of social media principles, practices, and desire to apply that knowledge in a professional environment; Ability to learn and adhere to UIW brand standards and marketing practices; Excellent written and oral communication skills; Excellent knowledge of AP style guide with strong editing skills; Strong computer skills with Adobe Creative Suite and MS Excel, Word, PowerPoint, and Outlook or equivalent; Ability to learn and effectively use Canva; Strong editing skills; Excellent project management skills and ability to meet deadlines; Familiarity with the basic principles of communications and brand marketing; Ability to work effectively with individuals from diverse communities and cultures; Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA. Required Education Bachelor's Degree in Communications, Journalism, Marketing or closely related field. Required Work Experience Four (4) years of relevant communications and marketing experience in a higher education, advertising agency, or other relevant environment. Preferred Qualifications Master's Degree in relevant field. Required Certifications, Licenses or Registrations N/A Work Hours Monday - Friday 8am to 5pm with extended hours as needed to meet departmental goals. Physical Demands Ability to repetitively and regularly lift up to 25lbs of media equipment. Ability to reach overhead, bend, squat to retrieve video equipment and position for filming. Agility to climb bleachers, stairs, ladders, etc... to film video and secure digital photography at various events. Ability to actively move about campus to attend meetings and events, film social media videos, and collaborate with various departments. Posting Number: AS2325PO Job Type: Full Time Job Category: Administrator (exempt) Desired Start Date: 11/02/2026 Reports To: Brand Marketing, Advertising and Licensing Manager Salary: $60,000 Annualized Open Date: 10/06/2026 Open Until Filled: Yes Special Instructions to Applicant N/A. UIW is committed to a policy of equal opportunity in employment, without regard to race, color, sex, sexual orientation, citizenship status, national origin, age, marital status, disability, genetic information, gender identity or expression, veteran status, pregnancy, and religion (except in limited circumstances when religious preference is both permitted by law and deemed appropriate as a matter of University policy). #J-18808-Ljbffr University of the Incarnate Word