Content Strategy Producer - Beauty

We are seeking an energetic, detail-oriented, and hands-on Content Production Manager to lead the end-to-end creation of our “low-funnel” conversion content for our global beauty brand. You will be the architect of assets that turn consideration into purchase: from high-impact macro shade/texture photography and extreme “torture tests” (wear-tests, waterproof demos) to routine videos, before/afters, and AI-enhanced packaging/ingredient capsules. As a hands-on producer, you understand both the art of flawless makeup application and the science of a high-velocity production pipeline. You will bridge marketing strategy with execution—ensuring every frame is authentic, relatable, social-first, and premium. Key Responsibilities 1. Content Creation & Creative Execution Low-Funnel Production Scope: Lead end-to-end production of conversion-focused content, including macro photography (textures, swatches, shade match), educational stills, before/after transformations, and efficacy “torture tests” (waterproof, wear-time, transfer-resistance). Social-First Video Mastery: Direct video production highlighting makeup routines, formula benefits, and product efficacy in an engaging, social-native tone. AI & Digital Innovation: Integrate AI-driven technologies and digital tools for packaging visualization, formula rendering, and ingredient capsules to keep the brand at the cutting edge of beauty tech. Guardian of Look & Feel: Maintain aesthetic excellence pre-production and on set—providing real-time guidance on lighting, beauty application, and visual quality to ensure assets feel elevated yet accessible. 2. Pre-Production, Logistics & Strategic Alignment Marketing Collaboration: Partner with Marketing teams to validate shot intent, align on business-critical priorities, and finalize master shot lists. Creative Briefing: Write comprehensive shoot briefs detailing creative vision, styling directives, makeup briefs, and technical specifications for internal and external crews. Product Sourcing & Component Management: Oversee all physical product logistics for shoots (formulas, shade ranges, competitive comps, and working vs. non-working components) while tracking launch milestones in lockstep with Marketing. 3. On-Set Leadership & “Run of Show” Set Direction: Direct the “Run of Show” on shoot days, prioritizing critical shots, maintaining strict schedules, and steering crews toward creative excellence. Real-Time Problem Solving: Troubleshoot on-set roadblocks dynamically—from shade-matching adjustments to lighting and crew shifts. 4. Post-Production Pipeline & Delivery End-to-End Ownership: Oversee retouching, editing, and feedback loops to ensure no detail or review request falls through the cracks. High-Velocity Output: Drive a fast-paced workflow to retouch, approve, and deliver global launch assets on schedule without compromising quality. Qualifications & Core Competencies Experience & Background Production Expertise: Proven track record in beauty content production (brand-side beauty or creative agency setting). Beauty Industry Mastery: Deep expertise in makeup application, formula textures, swatch aesthetics, and current beauty industry visual trends. High-Volume Project Management: Demonstrated ability to run concurrent multi-channel production pipelines at varying stages of completion under tight deadlines. Technical Skills & Capabilities AI & Innovation Curiosity: Working knowledge or strong interest in leveraging AI tools for beauty visualization, virtual renders, and digital content enhancement. Cross-Functional Influence: Proven ability to align and orchestrate diverse stakeholders (Marketing, Creative, PR, Post-Production, External Vendors) with speed and clarity. Operational Excellence: Exceptional organizational skills in managing complex shot lists, asset tracking systems, and physical product logistics. Mindset & Leadership Style Speed-to-Market Urgency: Thrives in fast-paced environments with a bias toward rapid execution and problem-solving. Relatable Leader: A welcoming, collaborative communication style that builds trust with crews, agency partners, and executive marketing leaders alike. #LI-CB1 #J-18808-Ljbffr