Sales Support Specialist

SUMMARY OF POSITION The Sales Support Specialist serves as the operational core of the Pro Tapes sales team, owning the end-to-end sample fulfillment process, driving data-informed lead development, and partnering with leadership on cost and margin initiatives. This role bridges sales, marketing, and operations; translating customer intelligence and transactional data into actionable insights that improve targeting, conversion, and profitability. ESSENTIAL DUTIES AND RESPONSIBILITIES Sample Processing & Fulfillment Own the full sample request lifecycle for Pro Tapes’ products; intake, fulfillment, tracking, and follow-up; ensuring requests are processed accurately and on time in accordance with departmental policies. Maintain organized sample inventory and coordinate with production and warehouse teams to ensure consistent product availability. Track sample activity by customer, product, and region; report on sample-to-sale conversion to help evaluate ROI and prioritize future sampling investments. Lead Review & Market Intelligence Systematically review inbound leads and CRM data to identify trends, buying patterns, and gaps in market coverage. Conduct data mining and analysis to surface actionable insights that inform more targeted marketing campaigns and improve marketing ROI. Prepare regular lead quality and pipeline reports for the sales and marketing teams, highlighting high-potential segments and underperforming channels. Collaborate with the Marketing department on e-marketing campaign follow-up and lead nurturing workflows, ensuring timely and relevant outreach. Pricing Management Partner with sales leadership to identify opportunities for margin improvement, including analysis of product mix, customer pricing, and discount patterns. Support the implementation of pricing changes by coordinating updates across ERP, CRM, quoting tools, and customer-facing documentation. Assist in developing and maintaining standardized pricing procedures to ensure consistency and compliance across the sales team. Monitor cost and margin data on an ongoing basis, flagging anomalies and escalating issues for leadership review. Sales Operations Serve as a key CRM system resource, maintaining accurate account records, managing leads and opportunities, and supporting quoting, NPDF, and case management workflows. Act as a liaison between the sales and production teams, ensuring customer needs are communicated and met efficiently. Handle scheduling, correspondence, and other administrative duties to keep the sales team focused on revenue-generating activities. QUALIFICATIONS Strong data analysis and reporting capabilities. Hands-on experience with CRM systems (e.g., Salesforce, HubSpot) and MS Office Suite, particularly Advanced Excel. Exceptional written and verbal communication, strong organizational skills, and the ability to multitask in a fast-paced environment. Ability to coordinate across departments and communicate customer needs clearly. Strong troubleshooting and issue escalation skills. JOB REQUIREMENTS Associate’s or Bachelor’s degree in business or marketing is preferred. PHYSICAL DEMANDS Lifting 25+ lbs. Sitting at desk for long periods of time. Walking/sitting/talking on the phone. WORK ENVIRONMENT Our office is designed to bring people together. It’s an open, collaborative space where creativity and teamwork thrive. We believe the best ideas come from shared conversations and we encourage our teams to work closely and support one another. To help everyone do their best work, we provide a comfortable and well-equipped workspace, foster team building through activities and social events, and prioritize work-life balance, further helping our employees achieve their personal and professional goals. Our company culture values innovation, inclusivity and a positive attitude, with the contributions of each employee driving our overall success. EEO STATEMENT Shurtape Technologies, LLC is proud to be an Equal Opportunity and affirmative action employer. Shurtape Technologies, LLC does not discriminate based on race, religion, color, national origin, gender (including identity and expression), medical condition, sexual orientation, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business requirement. #J-18808-Ljbffr