Marketing Operations Specialist
Amazing Life
About Amazing Life Amazing Life creates content, products, and technology that equip churches and families to inspire the next generation. We are looking for a Marketing Operations Specialist to turn marketing plans into campaigns and programs that are built well, launched correctly, tracked reliably, and continually improved. This is a hands‑on role for someone who knows HubSpot, understands how marketing campaigns work, and enjoys getting the details across the finish line. You’ll build nurture programs, workflows, emails, lists, landing pages, forms, campaign tracking, and other marketing infrastructure. Just as importantly, we’re looking for a marketer at heart—not simply a systems administrator. You should be able to recognize when a CTA could be stronger, tighten an email subject line, catch an audience or nurture issue, and take work from 90% complete through final execution.
THE ROLE
You will be a key HubSpot power user for Marketing, independently building and maintaining marketing automation while helping improve an environment with some historical tech debt. You’ll also connect Marketing with our Business Systems team. Salesforce is an important part of our ecosystem, but you will not administer it. Instead, you’ll help identify and resolve issues involving lead flow, lifecycle stages, data, tracking, and the HubSpot/Salesforce connection. You’ll ensure Marketing activity and lead data are captured accurately and reported reliably through basic reports and dashboards. This is primarily an execution role rather than a strategy role. You’ll often receive the campaign strategy, audience, content, and desired outcome from another member of Marketing. Your job is to turn that direction into a polished, functioning marketing program—and stay with it until it works.WHAT YOU’LL DO
Serve as a primary HubSpot power user, building and maintaining workflows, nurture programs, lists, segmentation, forms, landing pages, emails, campaigns, and automation. Build, test, QA, launch, and monitor campaigns and nurture programs, including workflow logic, enrollment, suppression, lifecycle stages, and exit criteria. Maintain clean marketing data, audience segmentation, subscriptions, tracking, and consistent HubSpot processes. Troubleshoot workflow, campaign, tracking, automation, and data issues through resolution. Partner with Business Systems on the HubSpot/Salesforce connection, including lead routing, lifecycle stages, field mapping, data synchronization, and marketingtosales handoffs. Ensure Marketinggenerated leads are properly captured, attributed, tracked, and handed off to Sales. Build and maintain basic reports and dashboards for lead generation, sources, campaign activity, and funnel progression. Execute campaigns from established plans and make smart executionlevel improvements to copy, subject lines, CTAs, and the customer experience. QA the complete prospect experience before launch and identify issues before they affect performance. Create repeatable processes, templates, documentation, and standards that make Marketing more efficient.MINIMUM QUALIFICATIONS
3+ years of experience in marketing operations, marketing automation, demand generation, email marketing, or a related role. Exceptional handson HubSpot capability may substitute for some experience. Strong handson experience with HubSpot Marketing & Content Hub, including independently building workflows and marketing automation. Experience building emails, nurture campaigns, segmentation, forms, landing pages, and other digital campaign components. Understanding of lead management, lifecycle stages, routing, and marketingtosales handoffs. Familiarity with Salesforce and HubSpot integrations; Salesforce administration experience is not required. Ability to build basic marketing reports and dashboards and ensure campaign and funnel data are reliable. Strong attention to detail, troubleshooting skills, and commitment to testing and QA. Solid marketing instincts and writing/editing fundamentals, with the judgment to make executionlevel decisions independently. Strong ownership, organization, communication, and followthrough.PREFERRED QUALIFICATIONS
We don’t expect every candidate to have all of these. Experience in a HubSpot/Salesforce environment, including reporting, campaign tracking, lead scoring, lifecycle management, or database hygiene. Experience executing multistep nurture and lifecycle programs. Experience partnering with Business Systems, Revenue Operations, or Business Intelligence teams. Experience creating processes, templates, or documentation that improve marketing efficiency. Experience using AIassisted tools to accelerate marketing execution while maintaining strong human judgment. Experience in publishing, education, ministry, SaaS, subscription businesses, or missiondriven organizations.WHY JOIN AMAZING LIFE?
Take meaningful ownership of the systems and processes that turn marketing ideas into measurable execution. Become a key HubSpot resource as we strengthen marketing automation, lead management, and reporting. Work across Marketing, Business Systems, content, creative, product, and technology. Help build stronger connections between Marketing activity, Sales follow-up, and business results. Improve not only individual campaigns, but the systems that make the entire Marketing team more effective. Join a team that values ownership, good judgment, collaboration, continual improvement, and work that actually ships.ABOUT AMAZING LIFE FOUNDATION
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