Revenue Growth Manager

Overview:

The Revenue Growth Management (RGM) is responsible for designing, implementing, and executing Vibrant's pricing and revenue optimization strategy. This role leads the development of disciplined pricing strategy, lifecycle planning and margin improvement efforts that align with Vibrant's broader commercial objectives.

This position plays a vital role in protecting and expanding Vibrant's profitability and market competitiveness by proactively identifying margin improvement opportunities, analyzing cost variations, and driving corrective pricing actions when needed. The Manager is also responsible for pricing strategy development throughout the product lifecycle - including launch, growth, maturity, SKU rationalization to optimize the portfolio and reduce complexity.

The RGM will serve as a key business partner to Sales, Business Unit leaders, Finance, Operations, and R&D ensuring pricing and revenue strategies are market-competitive and operationally executable and financially sound.

Skills, Traits, & Competencies:

• Strong background in product costing, pricing, and margin analytics
• Demonstrated ability to work with operations/supply chain and R&D/product formulators to understand product cost and key cost drivers for various types of manufactured products.
• Excellent written and verbal communication skills.
• Highly service oriented with a commitment to driving excellence in quickly responding to customer opportunities/needs.
• Comfortable with shifting priorities and a fast-paced environment
• Cross-Functional Influence: Partnering with Sales, Marketing, and Finance to align pricing goals.

Key Responsibilities:

Strategic Revenue Growth & Pricing Management

• Design and lead a scalable revenue growth strategy for Vibrant, including pricing frameworks, promotional strategies, pack-price architecture, and value-based pricing models.
• Partner with Business Units and Sales to develop and document market-specific pricing strategies by product category and customer segment.
• Maintain and govern all price lists, customer quote processes, and pricing policy adherence across the organization.

Cost Inputting & Profitability Analysis

• Ensure accurate and timely input of product costs into pricing tools and systems.
• Monitor gross margin performance across SKUs and customer segments; flag risks or opportunities and recommend corrective actions.
• Support deal pricing decisions and contract negotiations with robust cost and profitability modeling.

Lifecycle Pricing & SKU Rationalization

• Lead pricing strategy development throughout the product lifecycle - including new product introductions, growth phases, and end-of-life transitions.
• Drive SKU rationalization initiatives to simplify the portfolio, reduce cost-to-serve, and optimize margin contribution.
• Collaborate with Commercial and Operations on discontinuation and phase-outs.

Execution, Insights & Optimization

• Deliver fast, accurate turnaround of customer pricing requests and support Sales in quoting and pricing strategy conversations.
• Develop reporting dashboards and tools that enable data-driven decisions on pricing performance and trade spend ROI.
• Continuously identify opportunities to improve pricing processes, margin erosion, and commercial responsiveness.

Cross-Functional Leadership

• Build strong relationships with Commercial, Finance, R&D, Operations, and Customer Service to ensure alignment of pricing actions with broader business goals.
• Serve as a change agent in embedding a revenue growth management mindset across the organization.
• Mentor and develop RGM or pricing analysts as the function scales.

Minimum Requirements:

• Bachelor's degree in Business, Economics, Finance, Marketing, or a related field; MBA preferred.
• 7+ years of progressive experience in Revenue Growth Management, Pricing Strategy, Commercial Finance, or related roles.
• Experience in food ingredients, food/beverage, or CPG industries is strongly preferred.
• Deep understanding of pricing systems, cost modeling, and P&L impact analysis.
• Proficiency with Excel and BI tools (Power BI, Tableau, etc.); familiarity with ERP or pricing systems a plus.
• Strong business acumen with the ability to translate complex data into actionable commercial strategies.
• Demonstrated success influencing cross-functional stakeholders and driving change.

Physical Requirements:

While performing the duties of this job, the employee is regularly required to sit, stand, and walk; use hands and fingers; talk and/or hear. The employee may be required to lift and/or move up to 10 pounds.

About Vibrant Ingredients

Founded in 1954, Vibrant Ingredients is a leading provider of natural, clean label ingredients and systems that power extraordinary food and beverage experiences. The company's broad portfolio - including natural flavors, botanical extracts, functional nutrition, cold brew coffee, tea essences, and food protection solutions - enhances taste, texture, color, shelf life, and performance across a wide range of applications. Vibrant operates four state-of-the-art facilities across the United States and works with leading brands, manufacturers, and foodservice operators. With vertically integrated capabilities and a proven track record of innovation and execution, Vibrant helps customers accelerate to market without compromise. Learn more at