Senior Digital Product Manager
Full-time
The Digital Stronghold
Role Description
The Digital Stronghold is growing — and we're looking for a Senior Digital Product Manager who knows Shopify inside and out. This is a hands-on product leadership role for someone who understands that great eCommerce sits at the intersection of brand, customer experience, technology, and commercial performance.
What you'll do:
- Own and prioritize the digital product roadmap across multiple Shopify brand sites.
- Act as the internal Shopify subject-matter expert, with strong knowledge of Shopify Plus, headless/Hydrogen, Liquid, apps, APIs, and checkout extensibility.
- Translate business and brand objectives into compelling, measurable digital product initiatives.
- Partner closely with engineering, UX/UI, marketing, merchandising, analytics, and creative teams to bring ideas to life.
- Optimize customer journeys, conversion, AOV, engagement, retention, and overall site performance through data, experimentation, and continuous iteration.
- Lead discovery, requirements, prioritization, testing, and launch across a fast-moving multi-brand environment.
- Balance premium brand experiences with practical, performance-driven eCommerce decisions.
Qualifications
- 5+ years of digital product management experience in DTC eCommerce.
- Deep, hands-on experience with Shopify, ideally Shopify Plus and/or headless/Hydrogen.
- Proven experience managing Shopify eCommerce roadmaps, including themes, third-party apps, integrations, and checkout extensibility.
- A strong understanding of DTC growth levers — acquisition, conversion, retention, LTV, AOV, and repeat purchase.
- Experience working across technical, creative, commercial, and brand stakeholders.
- Strong analytical instincts and familiarity with tools such as GA4 and Hotjar.
- The confidence to work closely with engineers and understand technical architecture and trade-offs. Experience with Liquid, Storefront API, or Hydrogen is a plus.
- A genuine interest in fashion, lifestyle, retail, and exceptional digital customer experiences.
Requirements
- This is a U.S.-based role. Candidates must be physically based in the United States and legally authorized to work in the U.S.
- The role is primarily remote, with up to 10% travel for brand events, vendor meetings, and on-site collaboration.
Benefits
- Join The Digital Stronghold and help shape the next generation of DTC commerce.
Vacancy posted 5 days ago
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