Buick GMC Assistant Retail Planning Manager
General Motors Proving Ground
Description
Buick/GMC Assistant Retail Planning Manager
We are seeking a highly motivated Assistant Retail Planning Manager to join the Buick/GMC Retail Planning Team . This role is an integral part of the organization and will have a direct impact on the sales performance and profitability of both brands.
Buick/GMC Assistant Retail Planning Manager will work closely with senior leadership to help develop, communicate, and execute retail strategies and tactics that support production, distribution, incentive effectiveness, and overall market competitiveness. The role also supports Residual Value Management activities for Buick/GMC and provides subject matter expertise to cross-functional teams and external partners.
This position offers broad exposure across sales operations, finance, product packaging, pricing, remarketing, certified pre-owned operations, and used vehicle market performance for current and future Buick/GMC products. No relocation will be provided.
Key Responsibilities :
Support the development and execution of retail strategies and tactics that improve Buick/GMC sales and profitability
Partner with cross-functional teams to conduct competitive incentive and market analysis
Help develop national retail launch strategies and support Retail Launch Meeting preparation and presentations
Prepare executive reporting and performance summaries for senior leadership
Create and manage monthly retail incentive program contracts
Support month-end closing analysis and ongoing incentive budget tracking
Plan and coordinate monthly lease strategies and tactics, including management of national lease ladders for Buick and GMC
Communicate retail initiatives and ad hoc updates to the National Field Team, Regional Directors, and Regional Sales Operations Managers
Serve as a liaison across Field, Marketing, Advertising, Distribution, and Logistics teams to ensure initiatives are executed effectively and within budget
Identify competitive market trends, risks, and opportunities that may influence retail strategy
Support Buick/GMC Residual Value Management activities
Identify opportunities to improve residual values and counsel cross-functional teams on residual-enhancing strategies
Serve as a subject matter expert on residual implications related to product content, packaging, and business case development
Assist in managing relationships and regular communications with external guidebook partners, including J.D. Power, ALG, Kelley Blue Book, and Black Book
Residual value performance reporting and driver analysis
Plan and execute new vehicle residual value launch events
Develop and publish new model year residual values for each model and trim
Identify optimal lease models, trims, and support lease model development
Serve as a key liaison to the GM Certified CarBravo team
Support the Buick/GMC field organization with GM Certified CarBravo-related initiatives, including incentives, certification, and dealer communications
Support GM and GM Financial remarketing initiatives and programs
Maintain off-lease volume forecasts for the Sales Operations team
Manage select administrative and internal control activities, including vehicle loans and logistics coordination
Analyze used vehicle price retention and market trends
Support broader Buick GMC Sales Operations initiatives, including profit improvement, mix optimization, lease opportunities, and incentive effectiveness
Required Qualifications:
5+ years of sales, marketing, or business related experience
Bachelor’s degree required
Strong analytical capabilities – comfortable working with large data and figures
Occasional / infrequent travel is required
Preferred Qualifications:
Field experience is strongly preferred
Global Connect/Microsoft Excel/PowerPoint/EZQuery/RL Polk databases
Strong oral and written communication skills
High level of organizational & project management skills
Highly developed written and presentation skills
Extremely high level of cross-functional collaboration skills and ability to network
Work in a team environment
Effectively manage multiple assignments utilizing highly efficient time management skills
Self-driven and motivated
Excellent analytical analysis
Ability to make/recognize effective trade-off decisions that balance multiple considerations
Leadership and Collaboration skills
Ability to influence internal and external partners
Ability to prioritize assignments/projects and work independently
#LI-HM1
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.
About GM
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Why Join Us
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Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
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