Senior Enterprise Product Marketing Manager

About Sentry

Software runs the world and the pace is faster than ever. Sentry helps developers fix errors and performance issues before users notice, so teams can spend less time firefighting and more time building.

Trusted by 200,000+ organizations, Sentry is today's application monitoring standard and our team is building its AI-native future.

As an Enterprise Marketing Manager ,you'll own how Sentry is positioned to buyer personas in core audience segments across competitive deals, customer proof, and enterprise campaigns.

This role is deeply focused on enablement and storytelling. You'll partner closely with Sales, Product Marketing, and Integrated Marketing to ensure Sentry is positioned to win in competitive environments and supported by credible customer programs and narratives.
In this role you will

• Create and deliver enterprise messaging and positioning by producing core narratives, sales assets, and content that clearly articulate Sentry's value to buyer personas.
• Lead competitive sales enablement , including battlecards, positioning frameworks, win/loss analysis, and sales training that improves performance in strategic deals.
• Build and scale customer programs , including advocacy, case studies, and advisory boards that demonstrate credibility and impact at scale.
• Support enterprise campaigns with strong narratives and content , partnering with Integrated Marketing and Product Marketing to ensure campaigns reflect buyer needs, competitive context, and customer proof.
• Partner closely with GTM teams on execution, responding to field needs, supporting key opportunities, and continuously improving enterprise enablement based on feedback and results.

You'll love this job if you

• Are a go-getter who enjoys ideating and building programs from the ground up.
• Get excited when working with Sales and enjoy influencing competitive sales cycles.
• Enjoy building customer programs that demonstrate credibility, scale, and business impact.
• Nerd out on distilling complex technical topics into clear, compelling narratives for developers and executives.
• Thrive when balancing strategic thinking with hands-on execution.

Qualifications

• 4-6+ years in product marketing or enterprise marketing developing messaging and positioning
• Proven experience supporting sales teams with enablement and collateral
• Excellent written and verbal communication skills, with confidence engaging senior technical and business stakeholders
• Bonus: Experience marketing developer tools, observability, or infrastructure platforms in competitive markets

The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is $150,000 to $180,000. A successful candidate's actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidate's work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentry's employee benefit plans/programs applicable to the candidate's position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Company's benefit plans/programs.

Equal Opportunity at Sentry

Sentry is committed to providing equal employment opportunities to its employees and candidates for employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or other legally-protected characteristic. This commitment includes the provision of reasonable accommodations to employees and candidates for employment with physical or mental disabilities who require such accommodations in order to (a) perform the essential functions of their jobs, or (b) seek employment with Sentry. We strive to build a diverse team, with an inclusive culture where every teammate can thrive. Sentry is an open-source company because we believe that everyone, everywhere, should have the ability and tools to make great software. Software should be accessible. That starts with making our industry accessible.

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