Senior CRM Strategist
$79.3kHighmark Health
Company : Highmark Health Job Description : JOB SUMMARY This role is responsible for supporting the execution of member activation and engagement initiatives across products and solutions, with a particular focus on the clinical side of the business. As part of the Customer Relationship Management (CRM) team, this individual will contribute to developing a center of excellence for creating and managing profitable customer relationships and experiences. Key responsibilities include developing end-to-end strategies that will help with managing relationships with clinical partners, identifying C2V savings, overseeing wellness programs, addressing diagnosis and care gaps, and promoting member health through education and preventative steps. Preferred experience as a clinician or in a clinical setting. This role can be hybrid or remote. If you live with 50 miles of an office you are required to be onsite 3 days a week (T,W,Th). Outside of 50 miles will be remote. ESSENTIAL RESPONSIBILITIES Serve as a marketing resource for the aligned business area, ensuring marketing strategies support business objectives and member engagement goals. Campaign & Channel Support: Support the execution of marketing campaigns (e.g., email, direct mail, mobile app, etc.) using CRM tools, targeting specific cohorts with relevant messaging. Customer Segmentation & Targeting: Utilize customer data and insights based on demographics, behavior, and preferences to personalize marketing efforts. Testing and Optimization: Perform A/B testing, multi-variant testing, and post-campaign analysis to optimize campaign performance. Collaboration: Work cross-functionally with teams (e.g. Business Areas, Marketing, Product, Data and Operations) to deliver compelling, personalized customer journeys. Reporting & Analysis: Assist in utilizing analytics dashboards (Tableau, MCI) to conduct regular post-campaign analysis, track performance and report out to aligned business leaders. Other duties as assigned or requested. EXPERIENCE Required 5 years of experience in marketing strategy, campaign management, and CRM marketing. 3 years of experience in the design and execution of customer journeys across email, SMS, mobile apps, and web channels. 3 years of experience with campaign reporting, data analytics, and AI-driven marketing strategies to drive continuous optimization. Preferred 3 years experience in marketing initiatives within a matrixed environment. 3 years experience in healthcare, insurance, or wellness industries. SKILLS Understanding of digital marketing principles, including segmentation, targeting, tracking, and analytics. Experience in email and mobile marketing and CRM management. Familiarity with CRM systems and technologies. Basic understanding of marketing technology, data strategy, and customer experience best practices. Familiarity with campaign performance measurement and optimization. Analytical skills with the ability to translate data insights into actionable strategies. Excellent communication and collaboration skills to work effectively with cross-functional teams. Ability to manage multiple priorities and contribute to large-scale transformation initiatives. Familiarity with regulatory requirements and best practices in data privacy and permission-based marketing. EDUCATION Required Bachelor’s Degree in Marketing, Business, or related field or relevant experience and/or education as determined by the company in lieu of a Bachelor’s Degree. Preferred Master's degree in Marketing, Business, or related field LICENSES or CERTIFICATIONS Required None Preferred None Language (Other than English) None Travel Required None PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS Position Type Office-Based or Remote Position Physical work site required Never Disclaimer The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job. Compliance Requirement This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies. As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times. In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company’s Handbook of Privacy Policies and Practices and Information Security Policy. Furthermore, it is every employee’s responsibility to comply with the company’s Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements. Pay Range Minimum: $79,300.00 Pay Range Maximum: $127,100.00 Base pay is determined by a variety of factors including a candidate’s qualifications, experience, and expected contributions, as well as internal peer equity, market, and business considerations. The displayed salary range does not reflect any geographic differential Highmark may apply for certain locations based upon comparative markets. Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on any category protected by applicable federal, state, or local law. We endeavor to make this site accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact the email below. For accommodation requests, please contact HR Services Online at View email address on click.appcast.io California Consumer Privacy Act Employees, Contractors, and Applicants Notice Req ID: J278516 #J-18808-Ljbffr
$88.56k - $118.08k
...of AI‑ready connectivity, join us today. The Role The Retention Strategist is a critical member of the Large Enterprise GTM Customer... ...migration planning, and account growth initiatives. Proficiency in CRM tools and forecasting methodologies for managing renewal pipelines...CRMContract workTemporary workImmediate start- Highmark Inc. is seeking a seasoned professional to drive development, coordination, and timely response to complex RFIs/RFPs across multiple lines of business. You will shape proposals to reflect the organization’s value and differentiators, coordinating SMEs and creative...SeniorRemote work
- Quanta Search is seeking Experienced Quantitative Strategists to leverage our advanced platform for executing strategies across global markets. Candidates should have a solid track record in quantitative equities and futures trading. The role demands at least 2 years of...Senior
- RA is seeking a Senior Customer Analytics Manager to help grow clients' practices in the Communications, Media & Technology marketplace... ...and leading large-scale client engagements. Strong experience in CRM modeling and predictive analytics tools is required. #J-18808-...SeniorCRM
- A leading biopharmaceutical company in Troy, NY is seeking a Sr Sourcing Specialist to manage sourcing strategies. You will be responsible for vendor relationships, contract management, and category spend savings. The ideal candidate has a Bachelor’s degree and at least...SeniorContract work
$97.5k - $131.63k
...BELIEVE in what they're doing! Job Description Summary: The Senior Account Executive (Vertica) is a quota-carrying enterprise sales... ...-driven environment Proficiency in Salesforce or similar CRM tools with strong pipeline and forecasting discipline Travel...SeniorCRMRemote workWorldwide$80k - $150k
...organization to accelerate TP-Link’s growth across the U.S. As a Senior Systems Engineer , you’ll serve as the trusted technical advisor... ...ownership, and sales process discipline; proficient with CRM fundamentals. Willingness and ability to travel within territory...SeniorCRMWork at officeWorldwide$50k
...Senior Major Account Executive - NYC We have an opportunity for a Senior Major Enterprise Account Executive to join our Major Account... ...Maintain forecasting accuracy within plus or minus 10%. Use CRM, forecasting platforms, and AI-generated opportunity insights to...SeniorCRMLocal areaFlexible hoursNight shift- ...Senior Account Strategist As part of a tight-knit, smart, and growing team of creative and marketing professionals, the Senior Account Strategist plays a critical role in client success. You're more than a point of contact, you're a trusted advisor, a cross-functional...SeniorCRMTemporary workWork at officeWork from homeMonday to Friday3 days per week
$94.9k - $130.5k
...Become a part of our caring community The CenterWell Senior Strategy Consultant provides data-based strategic direction to support the broader team and identify and address business issues and opportunities. You will blend strategy development with operating model...SeniorFull timeTemporary workApprenticeshipRemote work- Ernst & Young Oman is seeking a senior consultant in Life Sciences to lead engagements, deliver solutions, and innovate in the market. This role involves working with large pharma and medical technology clients, focusing on commercial operations and strategy. The ideal...SeniorFlexible hours
- ...Senior Digital Strategist Overit is a strategy-first, data-driven creative agency. We have a passion for understanding consumer behavior and a... ...tracking integrity with GA4, Tag Manager, UTM strategy, and CRM integration. General Responsibilities: Commit to making Overit...SeniorCRMWork at officeWork from homeMonday to Friday3 days per week
- ...difference, advance your career, and grow with a company that values integrity, diversity, and continuous improvement. Job Title: Senior Higher Education Strategy Consultant Industry: Higher Education Consulting Location: Remote (Prefers candidate from New York)...SeniorRemote work
- Bristol-Myers Squibb is seeking a Senior Therapeutic Area Specialist in Albany, New York, to engage healthcare providers and promote the adoption of BMS medicines. The role requires building strong credibility with customers and delivering a high level of scientific expertise...SeniorCRM
- The Senior Manager, Innovation Partnerships is responsible for overseeing external-facing collaborations, communication, and events for... ...I&R’s processes and tools for customer relationship management (CRM). Lead CRM process documentation and training, manage, curate, and...SeniorCRM
$152.29k - $250.2k
## Senior Product Manager, CRM & Sales EnablementApplyremote type: Hybrid - In office 3 days per weeklocations: New York: Bethlehem: Holmdeltime type: Full timeposted on: Posted Yesterdayjob requisition id: R000109526At Guardian, we are transforming the advisor experience...SeniorCRMFull timeWork at officeFlexible hours$124.09k - $150.37k
...effective communication. Competency using CE^3 and other software or CRM tools to collect, enter, and manage quality data in a timely and... ...application should be directed to Chat with Ripley. R1601786 : Senior Therapeutic Area Specialist, Cardiovascular Community - Detroit...SeniorCRMHourly payFull timeTemporary workPart timeFor contractorsSummer workPrivate practiceLive inWork at officeLocal areaRemote workFlexible hoursShift work$78k - $156k
...Assists in education and training activities for Abbott personnel. Stays abreast of and communicates clinical data regarding leadless CRM products. Coordinates, delivers, and implements programs and resources to facilitate market expansion and therapy access. Provides...SeniorCRMWork at officeWorldwide- Senior Director - Field Sales #3257 Latham, New York, United States Position Type Full‑time Salary Range 160,000-240,000 Job Summary... ...of end‑user conversion initiatives. Ensure effective use of CRM tools and sales technologies to track performance, pipeline, and...SeniorCRMFull timeLocal area
$130k - $150k
...Regional Senior Training Manager Founded in 1860 in Florence as a workshop, shop and subsequently school of watch-making, Panerai is... ...by boutique Extensive utilization of data analytics such as CRM data, NPS, mystery shopping scores, etc to track results to support...SeniorCRMWork at officeLocal area- A leading global professional services firm is seeking a Salesforce Functional Patient Services Delivery Lead in Albany, NY. This role involves leading Salesforce implementations, managing client expectations, and driving team performance within the Life Sciences industry...Senior
$133k - $217.7k
...executive level, leveraging consultative sales techniques to uncover business challenges and propose tailored solutions. Experience with CRM tools and sales pipeline management to track progress and optimize sales performance. Willingness and ability to travel as required...SeniorCRMContract workTemporary workRemote workFlexible hours$60k - $85k
...territory revenue and market share • Lead pricing, contract, and service agreement negotiations • Maintain an active pipeline using CRM tools (Salesforce or similar) • Consistently meet and exceed monthly and quarterly sales targets Qualifications • 2+ years B...CRMFull timeContract work$20 - $22 per hour
...and maintain discretion with sensitive information. Required Experience & Skills Advanced proficiency with Salesforce or similar CRM/database. Advanced proficiency with Microsoft Excel and other Office tools, including formulas and pivot tables. Experience in...CRMHourly payWork at officeAfternoon shift- ...of Salesforce architecture and solution design experience. Minimum two (2) years experience in using Salesforce Service Cloud and CRM. Desirable Qualifications Bachelor's degree in computer science, Information Systems, or a related field. Salesforce Certified...CRM
- ...with BI tools (Power BI / Tableau / Qlik) Experience working with healthcare data (Medicare, Medicaid, KPIF, etc.) Experience with CRM platforms (Salesforce preferred) Strong stakeholder communication and presentation skills Knowledge of HIPAA / healthcare data compliance...CRMRemote work
- ...with clients via phone and video (Zoom) -Organized and detail-oriented, able to manage multiple client needs -Basic experience with CRM systems or willingness to learn (e.g., Salesforce, Ease, Gusto) -Self-motivated and able to work independently in a remote setting -Positive...CRMRemote jobFull time
- Sonoma Consulting Inc. is seeking a Salesforce Technical Architect in Albany, New York. The ideal candidate will have at least 10 years of overall experience, including 4 years specifically architecting Salesforce applications. Responsibilities include architecting Salesforce...SeniorPermanent employmentFull time
$76.52k - $163.9k
...Solutions client with the bank (i.e. Treasury Services, International, Trust, and Cash Vault). You will consistently use and maintain CRM usage. We’re excited to talk with you if: You possess a bachelor’s degree OR equivalent combination of education and work...SeniorCRMWork experience placementLocal areaFlexible hours$95k - $110k
...Management to maximize profitability and optimize group business mix. Maintain accurate account, lead, and booking information within CRM and sales systems. Monitor market trends, competitor activity, and industry developments to identify opportunities. Participate...CRMContract workNight shift
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Senior CRM Strategist. Be the first to apply!
- strategy consultant Albany, NY
- senior brand strategist Albany, NY
- business strategist Albany, NY
- media strategist Albany, NY
- design strategist Albany, NY
- investment strategist Albany, NY
- senior strategy consultant Albany, NY
- strategist Albany, NY
- communications strategist Albany, NY
- technology strategist Albany, NY



