Web Operations Manager

Job Description

Job Description

We are seeking a highly skilled Web Operations Manager to manage and optimize web development and email marketing projects. This role will be responsible for the setup, support, and maintenance of client website’s projects across the agency.

This role is ideal for someone who enjoys owning website operations from end to end. The Web Operations Manager will serve as the bridge between strategy, creative, and technical execution, ensuring client websites, landing pages, integrations, and email systems run smoothly and efficiently. This is a hands-on role that combines operational oversight, technical troubleshooting, QA, and process management.

Qualifications

• 3–5 years of experience in digital marketing with a heavy emphasis on WordPress administration.

• Proficiency in HTML/CSS and basic PHP, with the ability to perform light front-end development and troubleshooting.

• Experience with Newsletter & Email Marketing integration (e.g., Mailchimp, HubSpot, SendGrid).

• Proven track record of managing a Martech stack, ensuring seamless data flow between the website, CRM, and marketing automation tools.

• Strong understanding of User Experience (UX) and User Interface (UI) principles, with a focus on providing feedback and direction on website design.

• Experience with Customer Journey Mapping, understanding the lifecycle from initial awareness to post-purchase retention.

• Understanding of SEO best practices, including technical SEO, site speed optimization, and on-page metadata.

• Experience in Google Analytics (GA4) and Google Tag Manager (GTM).

• Ability to translate complex data into actionable insights for stakeholders.

• Excellent communication skills, with the ability to act as a "translator" between technical developers and creative marketing teams.

• Previous agency experience is strongly preferred.

Responsibilities

• Manage day-to-day website operations with the Digital Strike WebDev team

• Collaborate with internal teams on website projects and launches

• Support newsletter and email marketing platform onboarding and integrations

• Lead collaborative QA processes for website design and development deliverables

• Execute website edits and updates

• Support lead tracking efforts with client onboarding and Digital Strike’s MarTech team

• Manage overall QA website and landing page processes

• Serve as point of contact for website and landing page UX consultation

The salary range for this role is $85,000-$95,000.

To be considered for this role, please first complete this 10-minute Culture Index Survey and then submit your application.

Digital Strike will not consider any candidates who have not completed this survey. Use this link to complete the Culture Index Survey.

About Digital Strike

BOLD STRATEGY. STRIKING RESULTS.

At Digital Strike, we mix strategy, innovation, and data-driven know-how to turn challenges into growth. Our search-focused marketing boosts visibility, rankings, and leads while building real partnerships.

Our Services Include:

• SEO & Local Business Listings

• Paid Search

• Paid Social Media Marketing

• Organic Social Media Marketing

• Email Marketing

• Reporting & Analytics

The approach we take blends traditional search expertise with cutting-edge AI tools, ensuring our clients stay competitive, visible in both traditional and AI Search, and ready for what’s next.

Ideal candidates are willing to exemplify the Digital Strike core agency principles:

Caring: We care deeply about our clients, our teammates, and our work. We show it by paying attention to details, following through consistently, protecting the Digital Strike brand, and taking ownership of outcomes. If it matters to the company or our clients, it matters to us.

Competitive: We play to win (with integrity). We are driven, resilient, and disciplined, pushing ourselves and each other to achieve great results while always playing fair. We don’t back down from challenges, and we measure success by outcomes, not effort alone.

Curious: We never stop learning. We ask questions, seek better answers, and challenge assumptions in pursuit of growth. We do it for ourselves, our clients, and our company. Curiosity keeps us sharp, adaptable, and ahead of what’s next.