Copywriter, Lifecycle Marketing

Job Description

Job Description

Life.Church wants to make a lasting difference in your life, in our community, and in the world. Our mission is to lead people to become fully devoted followers of Christ. That’s how we’re able to make a difference, and it’s the driving force behind everything we do. The Copywriter is primarily responsible for writing high-impact content that helps people take a next step in their faith journey. This role works closely with the Marketing and Creative teams to create engaging and effective campaigns, as well as digital and print assets that resonate with the audience. The Copywriter utilizes their skillset to deliver outcomes that align with the direction of their team to further Life.Church’s mission and to reach people for Christ.

YouVersion was created by the local church in 2007 and remains a ministry of Life.Church today. At Life.Church, our mission is to lead people to become fully devoted followers of Christ. Our team is committed to reaching people worldwide through innovative technology. And YouVersion is one of the ways we get to do that. Life.Church is a multi-site Christian church meeting in the United States and globally at Life.Church Online. 

We wholeheartedly believe a daily rhythm of seeking intimacy with God has the power to transform lives. That’s why YouVersion creates biblically-based experiences that encourage and challenge people to seek God. We hope everyone in our community is on an active journey to become who God made them to be, abiding in Him, and drawing closer every day. 

Provide Copywriting and Brand Support to the Team:

• Write and optimize copy that encourages consistent daily Bible engagement, applying behavioral psychology and habit formation principles.
• Develop user-facing messaging across in-app experiences, push notifications, and email campaigns that drive recurring user engagement.
• Apply user behavior insights to shape headlines, calls-to-action, and engagement strategies that support habit formation.
• Use AI tools to accelerate content development, including generating variations, testing messaging approaches, and drafting content.
• Write for a global audience across diverse stages of faith, ensuring messaging is accessible and translates effectively across languages and cultures.
• Create copy designed to translate seamlessly across languages and cultures.

• Excellent verbal, written, and interpersonal communication skills to foster relationships and partnerships.
• Effective at multi-tasking and time management to meet strict deadlines while remaining flexible and open to change.
• Ability to self-motivate, make independent decisions, and solve problems.
• Strong writing, editing, and proofing skills with a sharp eye for brand consistency.
• Comfort and enthusiasm for AI writing tools.

• Paid parental leave, including maternity, paternity, and adoption leave.
• Generous employer-paid leave for the use of vacation, sick time, and other qualifying reasons. 
• Innovative and comprehensive Medical, Dental, and Vision insurance that provides team members with useful resources and savings to navigate their holistic health. 
• Life insurance policy provided for all staff members at 2x annual salary at no cost. Additional life insurance coverage is available to purchase. 
• Short-Term and Long-Term disability is covered at 100% for full-time qualified staff members.
• Comprehensive wellness and mental health benefits allow staff to proactively invest in their physical and emotional health.
• Generous 401(k) retirement plan allowing a team member to have up to 12.5% (including employee contribution, employer match, and employer discretionary contribution) contributed into their account in their first year. It doesn’t stop there—the more years on staff, the greater the investment! 
• $160 annually in development dollars for team members to invest in their professional growth. 
• Casual dress and work environment.
• And much more!

At Life.Church, every staff member, and intern is a minister and is expected to engage in the church's ministry fully. We consider ministry readiness and an individual’s capacity to represent Life.Church’s beliefs as a minister during the selection process for all staff and intern positions. An essential function within every position held by a staff member or intern at Life.Church is to uphold and represent the beliefs of Life.Church. Learn more about what we believe at Life.Church. 

While we unite around our mission, we know unity doesn’t mean uniformity. Our calling is too great, and our mission is too important not to be intentional about strengthening our team through diversity. We know that diverse perspectives in race, ethnicity, background, age, and gender are essential to reaching the world for Christ. To learn more about how we strengthen our team through diversity, visit our careers page. 

All data collected in our application process, from resume collection to application questions, is used for recruitment purposes only.