Public Relations Manager

Public Relations Manager Step into the spotlight at Atlanta's premier luxury address. Four Seasons Hotel Atlanta is seeking a dynamic and strategic Public Relations Manager to elevate the profile of our iconic Midtown property including our celebrated new dining destination, Brasserie Margot, the ever-stylish Bar Margot, and our award-winning Spa. In this key role, you'll lead the hotel's earned media strategy while working in concert with our paid and owned media channels to bring our most meaningful stories and exceptional guest experiences to life. About the Role As Public Relations Manager, you'll craft and execute a comprehensive PR and communications strategy that enhances visibility and reputation for the hotel, its outlets, and its people. You'll be a strategic thinker, hands‑on executor, and natural connector with a deep appreciation for storytelling, media relations, and luxury brand standards. What You Will Do Develop and lead strategic PR initiatives that highlight the hotel's positioning, drive media coverage, and support business objectives across rooms, dining, and spa. Cultivate strong, ongoing relationships with national, regional, and local media; host press visits, oversee photo/video shoots, and manage all inbound media inquiries. Act as the hotel's voice across earned and owned media, maintaining message consistency while adapting for relevant audiences and platforms. Partner closely with marketing in driving social media to align messaging, storytelling, and amplification efforts. Track performance and sentiment using tools like Adobe Analytics and Google Analytics; adapt strategies based on data insights. Serve as a trusted advisor to hotel leadership, providing strategic counsel on messaging, public perception, issues management, and crisis communication. Oversee community relations, local partnerships, CSR efforts, and internal communications that build brand alignment and local advocacy. Ensure all online content including the hotel website, campaign pages, and media libraries reflects brand tone and current positioning. What You Bring Minimum 3 years of experience in public relations, ideally with luxury hospitality, lifestyle, or culinary brands. Degree in communications, journalism, public relations, or a related field or equivalent professional experience. A portfolio of strong media relationships and a track record of securing meaningful coverage. Exceptional writing, editing, and verbal communication skills. A highly collaborative mindset and a knack for building cross‑functional partnerships. A proactive, curious, and solution‑oriented approach to storytelling. Familiarity with media monitoring and analytics tools. Comfort with fast‑paced, high‑profile environments, including experience managing crisis communications. Passion for culinary arts, travel, and luxury guest experiences. Four Seasons is an Equal Opportunity, Affir… #J-18808-Ljbffr