Content Specialist

We power people’s progress.At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact.We’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started. As a category-defining company, we’re shaping what the future of learning looks like at global scale.Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day. Meet the team! We’re looking for a detail-driven, growth-minded Content Specialist to join our inbound marketing team. You’ll work closely with SEO managers and digital PR specialists, reporting directly to our Head of SEO. What You’ll Be Doing Managing Content Operations Manage content production — find, onboard, and support freelance and internal contributors, and make sure the work flows smoothly and meets our quality standards. Manage and improve workflows in our content tools (like AirOps) and other task management processes to support the scale of operations. Manage the content improvement pipelines, ensuring everything published keeps raising quality, SEO, and brand standards. Collaborating with other teams Team up with social, brand, and design teams to enrich content with multimedia, user-generated content, or promotional assets that can’t be automated via AI. Work with our SEO LLM specialists to ensure our content is optimized for AI search visibility and impact Work with our SEO LLM Analytics manager to ideate and launch experiments to improve content performance. Growing and Improving Our Content Organize and maintain our content structure (hubs, interlinking, tags) to boost SEO, discoverability, and user experience. Manage and update author profiles to ensure consistency and build credibility across our blog. Brainstorm and prioritize new content format and distribution strategies. Track and analyze content performance to find ways to improve quality, and impact. Set and monitor operational KPIs and performance indicators. What You’ll Need to Succeed 4+ years of experience working in content operations, SEO content management, or leading editorial workflows — ideally in fast-moving, high-volume environments. Great project management skills — you’re used to juggling multiple tasks and coordinating freelance or remote teams without missing a beat. A strong understanding of how content should be built, linked, and scaled to drive real growth in the era of AI driven Search. Strong AI tools fluency and comfortable working with tools like AirOps and WordPress to keep everything run #J-18808-Ljbffr Preply