Franchisee Developer in-house
$400kTrue REST
Company Description True REST is the fastest-growing flotation therapy franchisor in the world, offering clients relaxation, pain relief, and improved sleep through innovative sensory reduction experiences. Founded in 2009 by Nick and Holly Janicki, the company has over 44 locations open and many more in development. True REST® (Restricted Environmental Stimulus Therapy) uses a zero-gravity, Epsom salt–based flotation environment that allows the mind and body to deeply rest and recover. Guests can experience reduced stress, faster healing, enhanced sleep quality, and a unique sense of well-being in a distraction-free setting. True REST continues to expand its franchise network while promoting the “Science of Feeling Great” to communities across the country. Role Description The Franchisee Developer is responsible for identifying, engaging, and supporting prospective franchise owners to grow True REST’s footprint. This contract, remote role includes sourcing and qualifying leads, conducting discovery calls, and presenting the True REST franchise model, value proposition, and operational expectations. The Franchisee Developer coordinates with internal teams to provide prospects with financial, operational, and marketing information, and guides candidates through the application, approval, and onboarding process. Day-to-day tasks include managing a sales pipeline, maintaining accurate records in CRM tools, preparing franchise development materials, and providing regular status updates to leadership. The role also involves nurturing long-term relationships with prospective and new franchisees to encourage successful launches and sustainable growth. Generate new leads through outreach, referrals, events and our existing franchisee network. Qualifications 2+ years of franchise sales or franchise development experience. Existing relationships and networks with franchise brokers or consultants. Certified Franchise Executive (CFE) designation of similar training. Proven record of working a long-cycle, high-consideration sales investments in the $400,000 to $1,000,000 range from process to close. Business and financial acumen to discuss unit economics, ROI, and basic franchise operations with candidates. Organizational and project management skills for handling multiple prospects, timelines, and documentation simultaneously. Proficiency with CRM systems, online meeting tools, and standard office software for remote collaboration and tracking. Experience in franchising, multi-unit retail, wellness, or hospitality environments is highly beneficial. Ability to work independently in a remote setting, meet targets, and adapt to a fast-growing, entrepreneurial organization. Bachelor’s degree in Business, Marketing, or a related field, or equivalent professional experience in franchise or business development.
CULTURAL FIT
- True REST exists to help people feel better: less stress, less anxiety, less pain, better sleep. Our founder has spent 15 years building this company because he believed in float therapy before the research caught up. You will be proud to tell this story.
- You sell partnership, not pressure. We look for regional partners who share our mission, and we would rather say no to a poor fit than close a deal that fails a year later. Quality over speed.
- You care about proof. The science on float therapy is growing, and we share it carefully and accurately. You never overpromise on results or earnings.
- You love new ideas and technology. We built our own float pods, we are rolling out True REST 2.0 (the Vitality Suite with sauna, red light and cold plunge, adaptive music and light), and we use AI in how we work. You are curious and eager to try new tools.
- You have a sense of humor and a light ego. We take the mission seriously and ourselves lightly. We say so when something goes wrong and we fix it.
- You think long term. We are building toward 150+ locations. You are excited to grow with a company at this stage and to help shape how we sell.
COMPENSATION
Base salary: $30,000 per year, depending on experience- 3,500 commission for each broker-sourced lead that closes
- 5,000 commission for each company-generated lead that closes
- 25,000 commission for a lead you source and close
$300k
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