Senior Manager Product Marketing

It's fun to work at a company where people truly believe in what they are doing! Job Description Job Summary The Senior Manager Product Marketing will help bring Epiq software and AI to corporate legal departments and law firms. You will be responsible for developing and implementing marketing strategies to drive brand awareness, market demand, and business growth by using a deep understanding of our clients, use cases, and the technology to develop impactful messaging, content, lead generation programs, and sales enablement resources. Essential Job Responsibilities Use your understanding of client challenges, value drivers, and jobs to be done to develop simple, compelling messaging tailored for different channels, audiences, and use cases. Create and execute brand awareness and demand generation campaigns using email, social media, webinars, events and other tactics to generate high-quality opportunities for sales. Develop and execute account-based marketing (ABM) campaigns. Partner with subject matter experts and content marketing team members to plan, manage, and produce content including thought leadership, videos, case studies, and webinars. Maintain competitive battlecards in partnership with product management. Collaborate with sales, product management, corporate marketing, and other departments to ensure alignment of marketing efforts. Track and report on marketing activities and outcomes. Qualifications & Requirements Education: Bachelor's degree in Marketing, Business, or related field. Experience: 5-7 years of experience in product marketing. Legal experience or experience marketing to legal professionals is a plus. Alternatively, experience marketing AI software is a plus. Skills: Excellent communication skills, both written and oral. Creative and innovative, regularly looking for ways to improve on current marketing efforts. Interpersonal skills, able to build relationships and collaborate across the business. Strong analytical skills with experience evaluating data and making recommendations based on data-driven insights. Proactive, self-motivated, and comfortable working with ambiguity in a fast-paced environment. Excellent multitasking and project management skills. Intellectually curious with a willingness to ask questions, listen, learn, and adapt in a quickly evolving environment. Ability to adapt to specific verbal and brand guidelines and structured marketing processes. Working knowledge of Salesforce or comparable software. Comfortable using project management and AI tools to create and manage marketing deliverables. Certifications: Certified Marketing Management Professional (CMMP) a plus. Work Environment: Comfortable working in a remote environment with a dispersed team. The Compensation range for this role is $130,000 USD annually and may be eligible for an annual bonus. Compliance In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. Must be authorized to work in the United States for any employer Salary Determination Location-based market rate for the role Your abilities in relation to the job specification Performance during screening and interview Pay parity with the wider team in the considered location Further details about the package will be provided during the initial screening call with the Talent Acquisition Team. Click Here To Learn About Epiq's Benefits. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! Equal Employment Opportunity It is Epiq’s policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual’s race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status or any other basis protected by applicable national, federal, state, provincial or local law. Epiq’s policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. In addition Epiq will take affirmative action for minorities, women, covered veterans and individuals with disabilities. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. Epiq is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, Epiq will consider for employment qualified applicants with arrest and conviction records. #J-18808-Ljbffr