Physician Relations Manager

Must Haves:

• Bachelor’s degree

• 3+ years of experience in the healthcare industry or a related field

• Sales and/or marketing background with a consultative selling approach

• Experience managing physician relationships or provider-facing accounts

• Strong understanding of healthcare trends, referral patterns, and payer dynamics

• Ability to analyze referral and claims data to build target lists and account plans

• Experience conducting in-person sales or relationship-building meetings

• Strong communication, presentation, and stakeholder management skills

• Proficiency documenting activities in CRM/PRM systems

Plusses:

• Master’s degree in Marketing, Business, Healthcare Administration, or related field

• Experience working with hospital systems or multi-service line environments

• CME coordination or physician education experience

• Prior collaboration with marketing, PR, or community relations teams

Job Description:

A client of Insight Global is seeking a Physician Relations Manager to support an acute care hospital in Sebastian, Florida. This individual will be responsible for promoting physicians and clinical services to employed, network, and non-employed referring providers within an assigned market. The role focuses on developing, executing, and closing strategic clinical sales campaigns aligned with facility and service line initiatives. This position serves as the primary liaison between the hospital and referring providers, acting as a subject matter expert across service lines. The Physician Relations Manager will build strong provider relationships, communicate competitive differentiators, and address operational or access-related issues impacting referrals. Responsibilities include coordinating physician education, shadowing providers to stay current on clinical offerings, supporting CME events, and presenting at leadership meetings.

The role requires strong analytical capabilities to evaluate referral and claims data, identify high-potential physician groups, and develop strategic account management plans. The Physician Relations Manager will conduct effective, consultative sales meetings, perform pre-call planning, anticipate objections, and tailor messaging to provider needs. Collaboration with marketing, community relations, PR, and internal physician leadership is critical to drive awareness and growth. This individual will also be responsible for tracking all activities, opportunities, and outcomes within a Physician Relationship Management system, reporting ROI metrics, and communicating market trends and growth opportunities to leadership. Regular travel within the assigned territory and consistent attendance in alignment with organizational policies are expected.