Analytics Integration Product Specialist

Description:
Hybrid hybrid in Mclean in McLean, VA

Our client seeks an Analytics Integration Product Specialist to lead a multi-site web analytics migration and decommission effort supporting DFS Integration. The role will establish and drive a migration roadmap, secure stakeholder alignment, map variable- and event-level tracking between legacy and target platforms, validate reporting parity during live cutovers, and coordinate with engineering to meet fixed deadlines. The engagement supports Discover marketing site pages transitioning to the Capital One tech stack, ensuring business continuity and preparing for a move off the legacy analytics platform. The assignment targets completion by June 1, 2027.

Due to client requirements, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.

Rate: $50.00 to $58.00/hr. w2

Responsibilities:

• Build and maintain the analytics migration roadmap across in-scope sites, sequencing work to site launches and fixed legacy-platform deadlines.
• Represent the analytics plan in planning and status forums and secure buy-in from product and engineering leads per site.
• Own variable-level mapping across implementations, including tracking IDs, custom dimensions and metrics, and events.
• Validate reporting parity before and after each cutover by confirming key metrics match pre- and post-migration.
• Direct build work across up to three supporting engineers and partner with internal engineering to align tracking validation with launches.
• Monitor compliance decision dependencies for two Global Payments Network sites and re-scope plans as required.
• Drive the three fixed legacy-platform deadlines to completion.
• Flag scheduling risk clearly and early given external contractual deadlines.

Experience Requirements:

• Hands-on experience migrating or re-platforming web analytics, including variable- and event-level mapping between systems.
• Proven ability to create and drive a migration roadmap to alignment across multiple stakeholder groups.
• Ability to read and reconcile analytics data dictionaries (e.g., eVars, props, events, or GA4 equivalents) against a target schema.
• Experience validating analytics data during live cutovers to confirm parity.
• Experience managing multiple concurrent workstreams with independent deadlines.
• Clear, proactive written communication for product and engineering audiences.
• Nice to have: familiarity with enterprise tag managers such as Adobe Launch or Tealium.
• Nice to have: experience migrating from Adobe Analytics to modern or in-house platforms.
• Nice to have: experience with analytics data in cloud data warehouses such as Snowflake.
• Nice to have: experience delivering against vendor or contract deadlines.
• Background working through a product development lifecycle with engineers.
• Understanding of web analytics and page tracking using Google Analytics or Adobe Analytics.

Recruitment Transparency Notice

Eliassen Group values transparency in our recruitment practices. Please be advised that Eliassen Group utilizes artificial intelligence (AI) tools as part of its initial application screening and hiring process. You may receive email and SMS notifications from the Eliassen Virtual Recruiting Team ( , ) inviting you to complete a brief voice screening as part of your application process. These tools assist our hiring teams in different ways, including but not limited to, assistance in reviewing application materials to help identify candidates whose qualifications most closely match the requirements of the position. All AI-assisted evaluations and responses are reviewed by human recruiters before any hiring decisions are made. The use of AI in our process is intended to support fairness, efficiency, and consistency, and Eliassen Group takes measures to prevent bias or discrimination in connection with its hiring practices. By proceeding, you acknowledge, agree, and consent to Eliassen Group's use of these tools, including AI tools, as part of the application and hiring process.

Skills, experience, and other compensable factors will be considered when determining pay rate. The pay range provided in this posting reflects a W2 hourly rate; other employment options may be available that may result in pay outside of the provided range.

W2 employees of Eliassen Group who are regularly scheduled to work 30 or more hours per week are eligible for the following benefits: medical (choice of 3 plans), dental, vision, pre-tax accounts, other voluntary benefits including life and disability insurance, 401(k) with match, and sick time if required by law in the worked-in state/locality.
If anyone reaches out to you about an open position connected with Eliassen Group, please ensure that you are working directly with us by confirming the following:

When you work with Eliassen Group, all email communication will come from an Eliassen.com address, never Gmail, Yahoo, etc.

Eliassen Group will never ask you for personal information (home address, bank account, or check routing number) until you have worked with someone clearly associated with Eliassen Group.

If you have any indication of fraudulent activity, please contact .

About Eliassen Group:

Eliassen Group is a strategic consulting firm that helps organizations reach further and achieve more through our technology, business advisory, and life sciences solutions. For nearly 40 years, we have combined exceptional people, deep domain expertise, and intelligent capabilities to expand our clients' capacity and accelerate meaningful outcomes. We are driven by a purpose to positively impact the lives of our employees, clients, consultants, and the communities we serve.

Eliassen is committed to building a diverse and inclusive team from a variety of backgrounds, perspectives, and skills. We are an Equal Opportunity and Affirmative Action Employer and all employment decisions are based on merit, performance, and business needs. Eliassen does not discriminate on the basis of race, color, gender identity or expression, sexual preference or orientation, sex (including pregnancy, childbirth, and related medical conditions), marital status, creed, religion, physical or mental disability, genetic information, military or veteran status, age, ancestry, national origin, citizenship status, prohibited criminal record inquiries of applicants and employees, or any other category protected by federal, state, or local laws.

Don't miss out on our referral program! If we hire a candidate that you refer us to then you can be eligible for a $1,000 referral check!