Dealer Marketing Consultant

Marketing Strategy Advisor

Company description A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients. Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people. Our model to transform every brand experience will help clients navigate, develop, and activate commerce in a way that will provide them with a future-proof model for modern marketing. With our unique expertise in consumer engagement, CRM, and commerce, Publicis Digital Experience powers brands and empowers people in a new era of creativity.

Overview Location: Home-based within the assigned territory (Eastern & Northern New York / Vermont). Candidates should reside near Albany, Saratoga Springs, Glens Falls, Plattsburgh, Newburgh, Burlington, Rutland, Bennington, or surrounding communities. Important to Know: This home-based field role requires approximately 70% travel throughout your assigned territory (typically Monday-Thursday) to support an established portfolio of dealership clients.

Responsibilities How You'll Make an Impact: As a trusted advisor to your assigned dealerships, you'll help grow vehicle sales, aftersales business, and customer engagement through OEM-approved marketing programs. You'll build strong client relationships, provide strategic recommendations, analyze campaign performance, and partner with dealership leadership to drive measurable business results.

What You'll Do: Build relationships with dealership leadership and OEM partners. Develop and execute dealership marketing strategies. Review campaign performance and provide recommendations. Support digital marketing initiatives, including social media, email, and paid search. Analyze market trends and identify growth opportunities. Train dealership teams on marketing programs and best practices.

Qualifications What You'll Bring: Bachelor's degree or equivalent experience. 3+ years of experience in marketing, account management, territory sales, outside sales, business development, dealership operations, or automotive retail. Strong communication and presentation skills. Ability to analyze performance data and provide business recommendations. Excellent organization and relationship management skills. Preferred: Automotive dealership experience. Digital marketing experience. CRM knowledge. Customer-focused mindset with strong consulting skills.

Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements Work Your World Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You must be work authorized in the United States on a full-time basis without the need for employer sponsorship now or in the future. The Company cannot offer employment to F-1 (student) visa holders who require employer sponsorship in the future or cannot work now on a full-time basis. Publicis Digital Experience is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $60,800.00 - USD $80,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.