Programmatic Partnership Lead

Reachtv is a leading streaming television network delivering premium content to millions of travelers across airport terminals, lounges, and connected devices. With a focus on sports, entertainment, and live programming, Reachtv connects brands with highly engaged audiences on the move. The Role: The Programmatic Partnership Lead role will work directly across all of Reachtv’s relationships with DSPs in the Reachtv Ecosystem. In this role you’ll help oversee crucial aspects of the partnerships such as, maintaining partner relations, monitoring revenue trends, trouble‑shooting deals, overseeing select account management, building relationships, and participating in strategic initiatives. Additionally, you’ll be tasked with optimizing revenue streams and seeking business development opportunities with key DSPs. Lastly, in this position you will interface with a host of internal departments including Sales, Operations, and Programming, and, most importantly, you’ll be a part of our external facing business partnerships team. Key Responsibilities: Own all day‑to‑day Account Management with SSPs and DSP, which includes communication efforts, program development, deal creation, deal troubleshooting, and collateral documentation Act as a frontline contact with Reachtv's sales teams to field questions and provide best practices across Reachtv's SSP and DSP strategy and capabilities Build and maintain knowledge resources, tools, and guidance documents that are relevant to buy‑side activations Assist the COO and CRO teams with strategic initiatives including product rollouts to maximize Reachtv's sales offering in the marketplace Monitor revenue and buying trends for Reachtv's portfolio of sales lanes across all SSP and DSP partners Seek out and maximize revenue opportunities with both current SSP and new DSPs, outlining strategies for partnership growth Become a general Subject Matter Expert across the programmatic buy‑side ecosystem with specific focus on the functionality of the leading DSPs in the marketplace Partner with internal team to build and maintain reporting suites and revenue dashboards with relevant visualization tools Qualifications: BA/BS and 5+ years of experience in the Ad Tech/programmatic advertising industry Strong experience working with Supply Side and Demand Side Platforms to launch, execute and/or troubleshoot campaigns on the behalf of Fortune 500 clients Must be extremely organized, detailed and proactive Knowledge, contacts and relationships within the programmatic ecosystem, including at DSPs and SSPs. Proficient with analytical tools and languages supporting data analysis, reporting, and visualization Exceptional communicator across all levels of the organization; able to effectively tell stories with data and present findings to a non-technical audience Strong ability and motivation to pursue and obtain new lines of business #J-18808-Ljbffr ReachTV