Insights Director

Key Responsibilities

• Understand the background and intent of client requests (participating in kick‑off calls, reviewing proposals and market research briefs)
• Develop a deeper understanding of clients’ categories and key competitors
• Lead the development of research plans and proposals, adhering to IN VIVO best practices, services, and visual guidelines
• Get involved in the research process as needed, including screening, questionnaire design, and scripting surveys
• Manage and direct projects from start to finish in close collaboration with PM and fieldwork departments
• Write and present strategic reports of findings in PowerPoint
• Assist with (and eventually lead) debrief presentations
• Develop or learn to develop client relationships beyond individual studies to grow revenue

Ideal Candidate

• 8+ years of experience in a top research consultancy, brand strategy at an ad agency, or related market research environment, ideally with CPG/FMCG or shopper/packaging/NPDr/retail research
• BA/BS degree in a related field
• Experience with quantitative and qualitative analysis
• Proven ability to take responsibility, think analytically, and communicate clearly
• Understanding of questionnaire design and creation
• Knowledge and interest in new-tech and digital research solutions
• Strong writing and analytical ability – converting data into stories
• Clear written and oral communication with clients, vendors, and internal teams
• Experience creating instruction materials for internal and external field partners
• Experience attending client briefings and debriefs
• Good understanding of quantitative metrics and combined qual‑quant project execution and analysis
• Strong experience in qualitative consumer research
• IT skills focusing on Word, Excel, PowerPoint; video editing is a plus
• Ability to work independently and comfortably ask questions

Citizenship: Must be a US citizen.

Benefits

• Generous paid time off (PTO)
• Comprehensive health insurance plans
• Wellness benefits
• Flexible workplace policy
• Career development opportunities
• Estimated base salary range: $125,000 to $135,000 (in accordance with NY/CO/CA/WA law)

Equity and Diversity Statement

Ipsos is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability.