Social Media Specialist

Develop and execute social media projects and campaigns Plan social media campaigns for product launches, product sustenance, and topical events in line with the overall brand approach Copywriting – Write and edit copy/content for social media posts and artworks Edit/Write scripts for social media videos, especially YouTube Brainstorm and create new concepts and ideas for regular posts Engage and interact with the audience on our social media handles to understand the voice of fans and derive insights from the conversations Work with the different agencies and lead them to create campaigns and content for the brand Liaison with other teams like category management, PR, product management Create, publish, curate, and manage content on our social media handle Primary KRAs: Develop and execute social media projects and campaigns Plan social media campaigns for product launches, product sustenance, and topical events in line with the overall brand approach Copywriting – Write and edit copy/content for social media posts and artworks Edit/Write scripts for social media videos, especially YouTube Brainstorm and create new concepts and ideas for regular posts Engage and interact with the audience on our social media handles to understand the voice of fans and derive insights from the conversations Work with the different agencies and lead them to create campaigns and content for the brand Liaison with other teams like category management, PR, product management Create, publish, curate, and manage content on our social media handle Qualities And Skill Sets Required: Must be a creative writer with solid command over English Experience in B2C social media marketing Ability to crack concepts and ideas for social media content Ability to deliver projects in tight timelines in collaboration with the team Must keep herself/himself updated with the latest trends in social media An inclination towards tech would be ideal but not mandatory Attention to detail Should be a go getter & a good team player Qualities And Skill Sets Required: Must be a creative writer with solid command over English Experience in B2C social media marketing Ability to crack concepts and ideas for social media content Ability to deliver projects in tight timelines in collaboration with the team Must keep herself/himself updated with the latest trends in social media An inclination towards tech would be ideal but not mandatory Attention to detail Should be a go getter & a good team player Desired Skills: Digital Marketing Social Media Marketing (SMM) Content Writing #J-18808-Ljbffr AMP Digital Marketing