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Executive Director, Global Marketing Lead (GML) for TEZSPIRE

$288.62k - $390.49k

Initial Therapeutics, Inc.

What you will do Lets do this. Lets change the world. The Executive Director, Global Marketing Lead (GML) for TEZSPIRE, is a critical commercial leadership role within Amgen's Global Marketing organization, responsible for shaping and executing the global commercial strategy across the product lifecycle. As the global brand steward, the GML provides a unified ONE Commercial Voice and strategic direction across indications, markets, and functions to maximize asset value and enable consistent, disciplined execution worldwide. The GML translates enterprise product strategy into clear global commercial direction, integrating global strategy with local insights to advance global expansion efforts and patient impact. The role also carries clear alliance leadership accountability for the AstraZeneca partnership, ensuring Amgen's commercial priorities are represented in joint governance and that TEZSPIRE strategy is coordinated across North America co-commercialization, AstraZeneca-led commercialization outside North America, AstraZeneca-led development, and Amgen-led manufacturing. The GML leads a highly matrixed organization across TEZSPIRE's approved indications, ensuring cohesive brand strategy with appropriate differentiation by indication and will be responsible for future lifecycle strategies, including new indications and potential new line extension opportunities. The GML partners closely with the Product Team Lead (PTL) to ensure tight alignment between product strategy, governance decisions, and commercial execution, while retaining clear ownership of global brand and market strategy. In addition, there could be potential opportunities in the future for expanded responsibilities to include the PTL representative for the franchise. Key Responsibilities Global Brand & Indication Leadership Own and lead development and execution of the Global Brand Plan (GBP) across all approved indications Define global patient segmentation, positioning, messaging, value propositions, and brand architecture Lead global launch readiness and in-line brand optimization, ensuring strong differentiation and scalability Drive alignment across approved indications, ensuring consistency where required and intentional differentiation where warranted Serve as the global commercial decision-maker for brand strategy choices, within the context of enterprise product strategy Lead and coordinate preparations for competition across TEZSPIRE indications Lead development of cross-functional/cross-alliance ambition plans for TEZSPIRE and any new anti-TSLP franchise brands to optimize near and long-term opportunities Represent as commercial Respiratory subject matter expert at Amgen Own the forecast for TEZSPIRE and related anti-TSLP brands Cross-Functional Leadership Lead the Joint Commercial Committee (JCC) with AstraZeneca and the Integrated Brand Team (IBT) setting clear commercial priorities and executional focus Represent Amgen Commercial in the AstraZeneca alliance and other key partnership forums, ensuring brand, indication, market, and lifecycle priorities are clearly advanced Build and sustain strong cross-functional partnerships with Medical, Value & Access, Regulatory, Analytics, and Insights Provide clear commercial perspectives and recommendations into Product Team discussions and governance forums, in partnership with the GPTL AstraZeneca Alliance & Partnership Leadership Serve as Amgen's senior global commercial lead for the AstraZeneca alliance, building a trusted, transparent partnership anchored in patient impact, enterprise strategy, and disciplined decision-making Represent Amgen Commercial in joint governance forums, preparing senior leaders with clear recommendations, commercial implications, decision rights, and trade-off analysis Partner with AstraZeneca to align global brand planning, North America co-commercialization, and commercialization strategy outside North America, ensuring TEZSPIRE plans are coordinated across regions, indications, and lifecycle opportunities Translate AstraZeneca-led development plans, Amgen-led manufacturing considerations, regulatory milestones, and evidence-generation priorities into actionable commercial implications for markets and regions Anticipate and resolve alliance issues across timing, resourcing, investment, messaging, launch readiness, and lifecycle expansion, ensuring decisions are documented and commitments are followed through Commercial Strategy Development & Execution Orchestrate development of the GBP by integrating market insights, analytics, forecasting, and cross-functional inputs Communicate a clear global commercial vision and ensure disciplined execution across regions and markets Lead global market research strategy, forecasting, and brand investment optimization Translate enterprise product decisions into actionable commercial implications for markets and regions Deliver commercial recommendations and implications to governance bodies, aligned with GPTL-led product decisions External Engagement & Brand Representation Engage with key external stakeholders, including key opinion leaders (KOLs), patient advocacy organizations, and strategic partners, to strengthen brand credibility and impact Represent the TEZSPIRE brand and Amgen at key industry forums, congresses, and external engagements, shaping the external narrative and enhancing visibility Team Leadership & Impact Lead and develop a high-performing, matrixed global marketing organization across indications Foster a culture of collaboration, accountability, and innovation across functions and geographies Coach and develop talent, build strong succession and future-ready leadership capability Drive execution excellence to maximize brand performance and patient impact Leadership & Enterprise Impact Acts as the global commercial leader and brand steward for TEZSPIRE Orchestrates cross-functional efforts to deliver results Partners with the GPTL to ensure seamless connection between enterprise product strategy and commercial execution What we expect of you We are all different, yet we all use our unique contributions to serve patients. The professional we seek is a leader with these qualifications. Basic Qualifications Doctorate degree and 6 years of Global Marketing experience OR Masters degree and 10 years of Global Marketing experience OR Bachelors degree and 12 years of Global Marketing experience AND 6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources What you can expect of us As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we well support your journey every step of the way. The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is $288,619 to $390,485. Actual salary will vary based on several factors including, but not limited to, relevant skills, experience, and qualifications. In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include: Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan Stock-based long-term incentives Award-winning time-off plans and bi-annual company-wide shutdowns Flexible work models where possible. Refer to the Work Location Type in the job posting to see if this applies As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease. Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #J-18808-Ljbffr Initial Therapeutics, Inc.

Vacancy posted 4 days ago
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