Senior Director, Amazon Measurements & Insights Analyst
$94k - $172kdentsu
Job Description: Location: open to remote candidates The Senior Director, Amazon Commerce Measurement & Analytics is a senior individual‑contributor and team‑leading role focused exclusively on Amazon measurement across buy‑side commerce media. This role directly supports the VP, Commerce Media Measurement & Analytics and is responsible for ensuring Amazon measurement excellence across planning, activation, optimization, and client decisioning. The Senior Director partners closely with Commerce & Retail Media Activation teams, Marketing Effectiveness, Data Experience, and Data & Technology (D&T) to ensure Amazon‑specific measurement is embedded into operating workflows rather than treated as downstream reporting. Key Responsibilities Own the Amazon measurement strategy across Sponsored Ads, Amazon DSP, and Amazon Marketing Cloud (AMC). Define and operationalize Amazon‑specific KPI hierarchies tied to business outcomes including sales growth, share, new‑to‑brand, customer acquisition, and incrementality. Establish clear guidance on the role of attribution, Amazon Marketing Cloud analysis, and incrementality testing for optimization versus investment decisioning. Serve as the Amazon measurement subject‑matter expert, supporting the VP of Commerce Media in advancing measurement rigor and consistency. Partner closely with Commerce & Retail Media Activation teams to embed Amazon measurement into planning and live activation workflows. Align Amazon measurement approaches with Marketing Effectiveness standards to ensure consistency with broader performance and brand measurement frameworks. Translate complex Amazon analytics into clear, activation‑ready guidance for teams and clients Partner with activation and platform teams to maximize value from buy‑side tools such as Pacvue, Skai, and similar platforms. Consult on Amazon measurement best practices for client teams. Contribute to internal playbooks, POVs, and best‑practice documentation focused on Amazon measurement. Support training and upskilling of activation and analytics teams on Amazon measurement methodologies. Qualifications 10+ years of experience in commerce, retail media, or performance measurement with deep Amazon Ads expertise. Hands‑on experience with Amazon Marketing Cloud (AMC), Sponsored Ads, and Amazon DSP measurement, including building and optimizing SQL‑based queries Strong understanding of Amazon attribution models and incrementality / experimentation design (e.g., holdouts, exposure tests) Familiarity with data visualization tools (e.g., Tableau, PowerBI, etc.) for client‑ready reporting Working knowledge of AMC APIs, data ingestion, and measurement data pipelines Experience supporting or enabling buy‑side platforms such as Pacvue, Skai, or Amazon native reporting tools Proven ability to partner cross‑functionally with activation, marketing effectiveness, and technology teams. Agency, retailer, or commerce technology platform experience strongly preferred. The annual salary range for this position is $94,000-$172,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: • Medical, vision, and dental insurance, • Life insurance, • Short-term and long-term disability insurance, • 401k, • Flexible paid time off, • At least 15 paid holidays per year, • Paid sick and safe leave, and • Paid parental leave. Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office. #LI-AB2 Location: New York - 150 E 42nd Brand: Dentsu Media Time Type: Full time Contract Type: Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to View email address on click.appcast.io by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you. Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work
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