Sales and Brand Growth Director

Sales & Brand Growth Director Job Description: Establish and realize marketing goals at the director level. Direct and oversee all marketing initiatives. Grow the organization by creating emotional connections and increasing community influence. Lead a strategic marketing vision that amplifies both Sales and Brand Growth in our local restaurant and community. Roles & Responsibilities: Develop and execute a written marketing plan for the organization Effectively communicate and achieve desired marketing goals Calibrate monthly with the Operator on performance and initiatives/focus areas Work directly with the Director of Financial Stewardship to create and steward the monthly marketing budget Leverage marketing assets: Food – Lead with real food, then DOCs if necessary Cow – Chick-fil-A Celebrity People – Create “REMARK”able experiences Influence – Impact the community through inside/outside restaurant events Cast inspiring vision Compel team to achieve clear goals Match passion to actions and behaviors Serve tomorrow’s market Learn about our guests and innovate the organization to keep us relevant to changing customer needs Embrace technology and engage digital channels Spotlight/Data Insights/Social Media Engage our brand customer Study behaviors, attitudes, and preferences to create relevant communications, content, and experiences that effectively engage guests Actively engage businesses/schools/ADP opportunities Lead and collaborate with charisma Serve as our “Chief Fun Officer” & "Chief Storyteller", while showcasing strong communication skills and exhibiting strategic follow-through Maintain a growth orientation, while being guest-obsessed and community-driven Strategize with department heads regularly to address opportunities and rally support Scorecard: Sales Change Outside Sales Change Spotlight Change Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities. #J-18808-Ljbffr