Executive Vice President, Brand Strategy

Full-time

Confidential

Executive Vice President, Brand Strategy

About the Company

Ambitious international apparel & fashion company

Industry
Apparel & Fashion

Type
Public Company

Founded
1881

Employees
10,001+

Categories

  • Apparel & Footwear
  • Consumer Staples
  • ARROW
  • Apparel & Accessories
  • Apparel Retail
  • Calvin Klein
  • Collection
  • Consumer Goods
  • Fashion
  • Heritage Brands
  • IZOD
  • Manufacturing
  • Pvh
  • Retail
  • Speedo
  • Textiles & Apparel
  • Tommy Hilfiger
  • Van Heusen
  • Children
  • Women's
  • Jewelry
  • Watches & Luxury Goods
  • Custom Apparel
  • Tech Accessories

Specialties

  • Apparel
  • Fashion
  • Retail
  • Global Supply Chain
  • Corporate Responsibility
  • Consumer Products
  • Brands
  • Parent Company
  • Sustainability
  • Consumer Goods
  • Clothing
  • Menswear
  • Design
  • and Marketing

Business Classifications

  • E-Commerce

About the Role

The Company is seeking an EVP Brand Strategy to join its global team. This pivotal role involves leading the design and implementation of large-scale strategic initiatives to drive the growth and market share of the TOMMY HILFIGER brand. The successful candidate will be responsible for developing and executing global strategic and operating plans, ensuring alignment with short-term and long-term goals, and leading a strategy team. Key responsibilities include leveraging consumer insights, market analysis, and competitive intelligence to develop strategic plans, and driving transformational change to optimize business processes. The role also requires the establishment and monitoring of key performance indicators to measure the effectiveness of brand strategy initiatives and increase salesmanship across the organization. Candidates for this position should be proven global leaders with experience in brand strategy, finance, consumer insights, and project management within a global brand or consumer goods company. A deep understanding of brand strategy principles, consumer behavior, and market dynamics is essential. The ideal candidate will have strong financial acumen, the ability to drive strategic initiatives, and lead change in a fast-paced environment. Excellent leadership and communication skills are a must, as is the ability to inspire and influence cross-functional teams. A Bachelor's degree in business, marketing, finance, or a related field is required, with an MBA or advanced degree preferred.

Hiring Manager Title
Global Brand President

Travel Percent
Less than 10%

Functions

  • Marketing
  • Strategy
Vacancy posted more than 2 months ago
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