Manager, Brand Partnerships

Job Description

At NorthBay Health, the Manager, Brand Partnerships is responsible for leading the strategy, planning, and execution of NorthBay Health's branded partnerships, sponsorship activations, and experiential marketing initiatives across Solano, Napa and Yolo counties.

This role owns the development and activation of high-visibility regional partnerships and a broad portfolio of community sponsorships, ensuring NorthBay Health's brand is represented in compelling, consistent and measurable ways that drive awareness, engagement and affinity across priority audiences.

The Manager oversees major branded partnerships, including designation as the Official Healthcare Partner for large-scale regional events such as Bottlerock and Sonoma Raceway, and manages a portfolio of 40 or more annual sponsorship and community activations. This position works closely with Marketing and Brand, Creative Services, Digital Marketing, Community Engagement, Foundation, and executive leadership to ensure partnership activations align with brand strategy, campaign priorities, and organizational growth goals.

Qualifications

Education :

• Bachelor's degree in Marketing, Communications, Business, Event Management, or related field or combination of education and experience equal to 8 years.

Experience :

• Six or more years of experience in marketing, sponsorship activation, experiential marketing, events, or related field.
• Experience managing partnerships, sponsorships, or large-scale activations required.
• Experience managing multiple projects simultaneously required.
• Agency, team or promoter experience preferred.
• Healthcare, nonprofit, sports, entertainment experience preferred.

Skills:

• Strong project management and organizational skills.
• Ability to manage multiple high-visibility activations at the same time.
• Strong communication and interpersonal skills.
• Experience managing vendors, contracts, and budgets.
• Ability to work independently and exercise sound judgment.
• Proficiency with Microsoft Office, Smartsheet, and project management systems preferred.

Interpersonal Skills :

• Ability to communicate professionally with leadership, vendors, partners, physicians, and community members.
• Ability to represent NorthBay Health in public-facing settings.
• Demonstrates NorthBay's values and true north including nurturing care, own it, respect relationships, build trust, hardwire excellence.

Hours :

• Primarily Monday through Friday during standard business hours.
• Flexibility required for evening, weekends and travel to events.
• Schedule adjustments may occur based on event needs.

Compensation:

• $120k to $130k annually based on years of experience doing the duties of the role.
• Bonus eligible.

About Us

Interpersonal Skills and Values

Demonstrates NorthBay Health's True North Values: Nurture Care, Own It, Respect Relationships, Build Trust, and Hardwire Excellence. These values guide behavior, accountability, teamwork, and commitment to high-quality patient care.

Why NorthBay Health

NorthBay Health is an independent, nonprofit health system serving the Napa, Solano, and Yolo County regions. We are expanding access to care across our communities through two acute-care hospitals, including a Level II Trauma Center and a Level III NICU maternity unit, along with a cancer center, urgent care locations, and a growing network of primary and specialty care clinics.

We provide advanced services in cardiovascular care, neuroscience, orthopedics, surgery, and outpatient specialties. NorthBay Health is nationally recognized for quality care, including Magnet with Distinction designation for nursing and multiple U.S. News and World Report high performing recognitions.

We are committed to being the trusted healthcare partner of choice and offer an environment where employees can grow, contribute meaningfully, and support the health of our communities.

NorthBay Health Benefits Options

NorthBay Health offers a comprehensive benefits package based on established eligibility requirements. Benefits may include medical, dental, and vision insurance, life, disability, and long-term care coverage, paid time off including vacation, sick leave, holidays, and bereavement, a 403(b) retirement plan with employer match, education reimbursement for eligible roles, professional development and training programs, Employee Assistance Program, wellness programs, recognition programs, shift differentials, and market-based compensation review and increases subject to approval and organizational performance.

Compensation Structure

NorthBay Health uses a structured compensation framework. Staff-level positions use a step-based system (Steps 1-5) based on years of directly related experience, with Step 5 representing 20 or more years of experience in the role. Manager level and above positions are paid a fixed annual base salary and are eligible for a variable incentive compensation plan. Physician compensation is structured based on specialty and role requirements.

Remote Work Disclosure

NorthBay Health is primarily an onsite organization due to the nature of healthcare. Some roles may allow hybrid or remote work based on business needs.

Remote work is not supported in Washington, Ohio, Wyoming, North Dakota, Puerto Rico, the U.S. Virgin Islands, or outside of the United States.

Notice to Recruitment Agencies

NorthBay Health utilizes a managed service provider (MSP) for agency partnerships and is not currently engaging external recruiting firms outside of established agreements. We do not accept unsolicited resumes or third-party candidate submissions. Please do not contact NorthBay Health employees, leaders, physicians, or hiring managers regarding recruitment or job postings.

More Information

Visit NorthBay Health Careers for recruitment FAQs and additional information.