Social Media & Content Manager
$112.5k - $170kChargePoint
About Us
With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world's leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality.
Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market.
At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us.
Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come.
Reports To
Vice President, Communications
What You Will Be Doing
As the Social Media & Content Manager, you will own ChargePoint's social media presence and content strategy, driving engagement, thought leadership, and pipeline growth through high-quality, performance-driven content. This role combines social media strategy, real-time content capture, corporate storytelling, and product communications in a highly technical, primarily B2B environment. As the primary on-site content lead, you will collaborate closely with leadership, cross-functional teams, and creative agency partners to translate complex concepts into compelling, platform-appropriate content that performs for the business. You will ensure messaging balances brand and technical accuracy, aligns with campaign goals, and delivers measurable results. Your work will elevate thought leadership, executive visibility, and product storytelling while reiterating ChargePoint's category leadership.
What You Will Bring to ChargePoint
- Lead and execute the company's social media presence across multiple platforms
- Manage content calendars, campaign concepts, and platform strategy
- Identify content opportunities related to company culture, products, leadership, customers, and industry trends
- Serve as the primary in-office content capture lead at company headquarters, producing video, photos, interviews, product demos, and executive content
- Work directly with internal stakeholders to gather content efficiently and professionally
- Coordinate with creative agency to ensure creative assets align with campaign goals, branding and platform needs
- Foster agency teams to effectively execute workflows through to reporting
- Translate technical concepts into clear, engaging, and credible social content
- Act as a bridge between product and growth marketing and the communication team
- Support internal communications activity, including townhalls and company emails
- Monitor content performance and audience engagement
- Identify social trends, platform insights, and engagement opportunities to drive business impact via future content
Requirements
- 5+ years of social media experience, preferably in a B2B environment
Bachelor's degree in marketing, communications, or related field - Expert-level knowledge of social media platforms and best practices
- Strong copywriting skills with the ability to produce on-brand content quickly
- Photography and videography experience for social media applications
- Ability to communicate complex technical concepts clearly and effectively
- Experience capturing and directing video and photo content
- Strong project management skills with the ability to manage multiple priorities
- Proven track record of growing audiences organically and driving engagement
- Ability to provide clear creative direction
- Experience leveraging data and analytics to inform content strategy
- High attention to detail and execution accuracy
Preferred Requirements
- Passion for eMobility
Location
Campbell, CA
ChargePoint is committed to fair and equitable compensation practices. The targeted US salary range for roles at this operating level is $112,500 to $170,000. This range represents base salary and does not reflect equity, benefits or variable pay where applicable. Actual base salaries are based on several factors unique to each candidate, including but not limited to skill set, experience, certifications and specific work location.
We are committed to an inclusive and diverse team. ChargePoint is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
If there is a match between your experiences/skills and the Company needs, we will contact you directly.
ChargePoint is committed to fostering an inclusive workplace that welcomes and supports all qualified individuals. In alignment with this commitment, we ensure that persons with disabilities are provided with reasonable accommodations throughout the employment process.
If you need a reasonable accommodation to participate in the application or interview process, to perform essential job functions, or to access any other benefits and privileges of employment, please contact us at View email address on click.appcast.io .
ChargePoint is an equal opportunity employer.
Applicants only - Recruiting agencies do not contact.
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