Social Media and Content Specialist

Crawford Electric Supply is a leading electrical distributor in the southeastern United States. We are hiring a Social Media and Content Specialist to join our Marketing Team in Houston, TX. Position Social Media and Content Specialist Location Houston, TX Responsibilities Crawford is looking for a Social Media and Content Specialist to join our Marketing Team. This role is perfect for a creative storyteller who understands how to turn business needs into clear, useful content people want to read. Essential Responsibilities Develop and execute the social media content calendar across all platforms Create engaging posts, stories, and short‑form videos aligned to brand voice Monitor performance, engagement, and audience growth Respond to comments and messages in coordination with internal teams Partner with the marketing team on messaging and campaigns Content Creation Produce high‑quality graphics, visuals, and short videos for digital channels Write clear, compelling copy for social, email, landing pages, and internal communications Support creation of flyers, line cards, event materials, and promotional assets Maintain and evolve brand templates, including PowerPoint and letterhead Campaign and Event Support Collaborate with the marketing team to support multi‑channel campaigns Create content for events including grand openings, counter days, customer training, and selling events Attend select events to capture content (photos, videos, interviews) for use on social and digital channels Report and Optimization Track and report on social media performance and content engagement Provide insights and recommendations to improve reach, engagement, and conversions Support monthly and quarterly marketing reporting Provide general support to the marketing department by assisting with additional projects and responsibilities as needed Qualifications Preferred Skills/Qualifications 2–4 years of experience in social media, content creation, or digital marketing Strong writing and storytelling skills with a portfolio of content samples Proficiency in graphic design tools (Canva, Adobe Creative Suite, or similar) Experience with social media scheduling and analytics platforms Strong understanding of digital content trends, formats, and best practices Excellent organizational and project management skills Ability to work cross‑functionally and manage multiple deadlines Familiarity with the electrical distribution industry is a plus The above statements describe the general nature and level of work for this role. They are not exhaustive. All personnel may be required to perform duties outside their normal responsibilities from time to time, as needed. Crawford is an equal opportunity employer. Benefits Healthcare plans Dental & vision Paid time off Paid parental leave 401(k) retirement savings with company match Professional and personal development programs Opportunity to become a shareholder Employer-paid short and long term disability Employer-paid life insurance for spouse and dependents Robust wellness programGym reimbursement Employee Assistance Program (EAP) Equal Employment Opportunity Statement Sonepar is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, order of protection status, protected veteran or military status, or any other categories protected by federal, state or local law. Sonepar and our family of brands are committed to the full inclusion of all qualified individuals. In keeping with our commitment, we will take steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please call View phone number on click.appcast.io or email View email address on click.appcast.io. Applicants and employees are protected under Federal law from discrimination. To learn more, Click here. Sonepar follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here. #J-18808-Ljbffr