Customer Advocacy and References Program Manager, North America

Title: Global Customer Advocacy & References Program Manager

Location : Remote

Role Overview

We are looking for a Global Customer Advocacy & References Program Manager to build and scale a global customer advocacy program that turns customer success into compelling proof points, supports sales, and strengthens our market credibility.

This role will own the end-to-end program, from creating customer stories to enabling sales with references and driving joint customer promotion.

Key Responsibilities

• Build and manage a structured, global customer advocacy and references program
• Define processes, governance, and KPIs to scale the program
• Drive creation of:
  • In-depth case studies (outcome-driven)
  • Customer success snapshots (1-slide KPI stories)
  • Short customer videos

• Ensure alignment with messaging and sales priorities
• Build and manage a customer reference directory to serve sales efforts
• Support sales with relevant references for active deals
• Manage reference requests and customer engagement
• Develop relationships with key customers for executive references and advisory programs
• Drive joint customer promotion: events, speaking opportunities, Webinars, podcasts, interviews and joint PR on key milestones
• Partner with Sales, Customer Success, Product, and Marketing
• Ensure advocacy assets are accessible and actively used

Requirements

• 5+ years in customer marketing, advocacy, product marketing, or customer success
• B2B experience within a SaaS environment
• Experience in marketing within a Born in Cloud environment
• Experience managing customer references and/or advocacy programs
• rong storytelling and communication skills
• Ability to work cross-functionally and drive execution

At Sapiens, we are dedicated to building a diverse, equitable, and inclusive work environment. We believe that diverse perspectives, backgrounds, and experiences make us stronger and more innovative. We are committed to creating a culture where every individual is valued and can thrive regardless of their race, ethnicity, gender, age, sexual orientation, gender identity, religion, disability, or any other characteristic.

Sapiens is an E-Verified & Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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About Sapiens


Sapiens is a global leader in the insurance industry, delivering its award-winning, cloud-based SaaS insurance platform to over 600 customers in more than 30 countries. Sapiens' platform offers pre-integrated, low-code capabilities to accelerate customers' digital transformation. With more than 40 years of industry expertise, Sapiens has a highly professional team of over 5,000 employees globally.


For More information visit us on


Sapiens is an equal opportunity employer. We value diversity and strive to create an inclusive work environment that embraces individuals from diverse backgrounds.


Your Recruitment Journey


We will keep you in the loop, as we focus on providing an inclusive screening and interview process. Each country has a local flavor, but here's what you can expect during our recruitment process:


Apply


Take the first step in our journey by submitting an application that reflects your skills, experiences, and professional aspirations.


1


Review


Your CV will be carefully reviewed by our talent team to explore how your unique skills and potential align with Sapiens' needs and culture


2


Interview


This is your opportunity to shine! Meet with our team, showcase your abilities, and learn more about Sapiens


3


Offer


If there's a great match, we'll extend an offer to welcome you to our team. This is the exciting moment when your new journey begins to take shape


4


Onboard


Once you accept, we'll guide you through a comprehensive onboarding process, introducing you to your new colleagues, roles, and the exciting challenges ahead


5


Disclaimer


Sapiens India does not authorize any third parties to release employment offers or conduct recruitment drives via a third party. Hence, beware of inauthentic and fraudulent job offers or recruitment drives from any individuals or websites purporting to represent Sapiens. Further, Sapiens does not charge any fee or other emoluments for any reason (including without limitation, visa fees) or seek compensation from educational institutions to participate in recruitment events.
Accordingly, please check the authenticity of any such offers before acting on them and were acted upon, you do so at your own risk. Sapiens shall neither be responsible for honoring or making good the promises made by fraudulent third parties, nor for any monetary or any other loss incurred by the aggrieved individual or educational institution.
In the event that you come across any fraudulent activities in the name of Sapiens, please feel free report the incident at sapiens to View email address on click.appcast.io.