Director of Field Operations

Director Of Field Operations

Founded in 2014 by Dr. Brett Florie, Hydration Room is redefining proactive healthcare by blending holistic wellness with Western medicine. With 60+ clinics and rapid expansion underway, our mission is to deliver exceptional IV and injection therapies in a supportive, wellness-focused environment. We are a high-growth health and wellness company committed to raising the standard of clinical care and patient experience.

People Leadership, Training & Development

• Lead, develop, and retain a team of District Managers across all clinic districts, coaching them to become strong independent leaders who drive results through their own teams.
• Set clear expectations for District Manager performance, provide consistent feedback, and hold leaders accountable with empathy and directness.
• Oversee District Managers in their non-clinical leadership of Registered Nurses, including scheduling, timekeeping, professionalism, and day-to-day clinic conduct, in close partnership with the Regional Nurse Manager team who retain ownership of all medical training, clinical performance, and medical discipline.
• Champion clear role boundaries between operational and clinical leadership, ensuring District Managers and Regional Nurse Managers present a united front in clinics while operating within their respective lanes.
• Identify talent gaps early with District Managers and proactively develop bench strength for future growth, promotions, and new clinic openings.
• Build a culture of recognition, accountability, continuous feedback, and development across the field organization.
• Support District Managers in developing their own teams of Wellness Coordinators and Nurses.

Clinic Performance, Experience & Revenue

• Own KPI performance across all clinic locations, including overall revenue, average transaction value, membership conversion, new patient acquisition, retention and reputation score.
• Ensure consistent execution of patient experience standards, SOPs, and service protocols across the network.
• Drive revenue growth primarily through:
• Exceptional service execution and team capability
• Strong membership education and conversion
• New patient acquisition and long-term retention
• Highly rated patient reviews and brand reputation
• Partner with District Managers on weekly performance reviews, identifying trends and driving accountability to plan.
• Conduct regular clinic visits and audits focused on service quality, team readiness, and leadership effectiveness.
• Support clinics in reaching optimal operating state by improving workflow, staffing effectiveness, and team confidence.
• Own clinic performance dashboards and use data as a coaching tool, not just a scorecard.

Cross-Functional Partnership

• Partner closely with Nursing leadership to maintain clear boundaries between clinical and operational leadership while presenting a united leadership presence.
• Collaborate with Marketing on clinic-level initiatives, service launches, and in-clinic promotions that support patient growth and membership conversion.
• Work with People & Culture on onboarding, training, talent development, performance management, engagement, and organizational health.
• Coordinate with Facilities and Construction teams to ensure clinics remain safe, compliant, and well-maintained.
• Leverage clinic systems including Boulevard (BLVD), HubSpot, and reporting tools to surface actionable insights.
• Drive operational improvements to the overall organization including scheduling, inventory, and other foundational systems and processes.

New Clinic Openings & Growth Support

• Play a hands-on role in new clinic openings, ensuring teams are properly trained, leaders are prepared, and operational standards are established from day one.
• Support new market entry from operational buildout through ramp-to-revenue.
• Support ramping clinics with increased coaching, structure, and presence until teams operate independently at brand standards.
• Act as a stabilizing leader during periods of growth, change, or transition.

Compensation

• $150k base + bonus eligibility
• Monthly car allowance

Requirements

Qualifications

• 7+ years of multi-location operations leadership, ideally in wellness, aesthetics, healthcare, fitness, or a comparable consumer brand.
• Proven track record of driving revenue growth and membership or subscription performance across a clinic or location portfolio.
• Strong people leader with experience managing managers; you develop leaders, not just manage metrics.
• Data-fluent operator who can read performance reports, spot trends, and translate insights into field-level action.
• Comfortable in a start-up environment with high ownership, fast decisions, and evolving priorities.
• Deep belief in wellness as a lifestyle; you understand the patient mindset and bring that empathy into how you lead.
• Experience with Boulevard, HubSpot, or similar POS/clinic management and CRM platforms is a plus.
• California market experience strongly preferred; willingness to travel across all zones required.
• Bachelor's degree preferred.

Work Environment

• Field-based role with frequent travel between clinics (approximately 30–40% travel).
• Can be based in Los Angeles County, Orange County, or San Diego County.
• Occasional in-office attendance at the Irvine, CA headquarters as needed.
• May include weekend or evening availability as needed during openings or operational transitions.

Physical Requirements

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to stand and walk to traverse the entire facility.
• Must be able to lift up to 15 pounds at times.
• Must be able to operate a motor vehicle to drive between assigned district clinics.