Brand Manager

Job Description

Universal Beauty Products, Inc. has been dedicated to making the world's finest, high-quality products in the beauty and personal care industry. Our customers, both large and small, are based in countries all over the world, and as a company, we pride ourselves on our commitment to producing innovative and performance driven products. We are under new management and growing, so now is a great time to join our team. Please note this is an on-site position.

In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves

Duties of the Brand Manager:

Market Analysis

Continually monitor and assess the market to understand:

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• Category sales performance
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• Competitive activity
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• Consumer trends
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• Product trends
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Sales Analysis:

Work with Product Manager on monitoring brand performance by:

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• Reviewing sales reports; creating sales reports as needed
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• Analyzing sales trends and brand performance
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• Making recommendations for improvement
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Product Innovation:

Support portfolio expansion by:

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• Continually brainstorming new product/packaging ideas
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• Developing written product concepts
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• Preparing new product briefs
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• Collaborating with cross-functional partners to assess feasibility and begin product development
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• Managing key Marketing deadlines and deliverables in the product development process
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• Tracking cost calculations to support margin targets
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• Preparing Creative briefs, including product copy direction
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Support of Resource Partnerships:

Foster effective relationships with Marketing support through:

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• Participating in regular meetings
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• Ensuring clear communication
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• Identifying clear deliverables and providing necessary inputs for timely execution of projects
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Brand Management:

Maintain the equity of your brands with on-going attention to:

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• A clearly identified target consumer
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• A differentiated brand positioning
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• Compelling brand messaging and assets
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• Competitive product portfolio
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• Any other duties as requested by management
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Requirements:

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• Bachelor’s Degree in Business and/or Marketing; Master’s a plus
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• Consumer Products/Personal Care category preferred
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• 5+ years of Brand Management experience
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• Proficient in Microsoft Word, Excel and PowerPoint
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• Experience at sorting/filtering data sets, and creating data charts
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• Experience with syndicated retail sales data
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• Effective written and verbal communication
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