Analytics Manager
Clear Point Consultants
Work Environment: Cross-functional, high-visibility analytics team Overview A leading organization is seeking an experienced Analytics Manager to support its Insights & Analytics function. This role focuses on digital data operations, tagging governance, and performance reporting across CRM, web, and paid media channels. You’ll play a key role in ensuring that data across digital touchpoints is captured, structured, and ready for analysis in alignment with enterprise measurement strategies. This position partners cross-functionally with marketing, analytics, operations, agency, and privacy teams to enable scalable and compliant measurement practices. Key Responsibilities Lead tagging and taxonomy operations across digital channels (web, email, paid media), ensuring consistent and scalable data capture frameworks Oversee vendor and agency tagging execution, ensuring alignment with measurement specifications and campaign tracking standards Manage web analytics operations, including implementation and configuration of analytics platforms to support performance measurement Partner with privacy and legal stakeholders to ensure compliant data collection and usage practices Ensure data quality across third-party data sources, validating ingestion, mapping, and accuracy of media and campaign data Deliver reporting and insights across CRM, web, and digital marketing initiatives, including ad hoc analysis Qualifications 5+ years of experience in digital marketing analytics, with exposure to CRM and campaign performance measurement Strong understanding of tagging, taxonomy, and digital measurement frameworks Experience working cross-functionally with internal teams and external partners/agencies Hands-on experience with web analytics platforms (e.g., Google Analytics, Adobe Analytics) Working knowledge of data privacy, consent, and compliance considerations Preferred Experience in regulated industries (e.g., healthcare, life sciences, financial services) Familiarity with tag management systems (e.g., Google Tag Manager, Tealium) #J-18808-Ljbffr Clear Point Consultants
$120.4k - $220.7k
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